Project
Management
April
2022 Examination
Question 1. Consider a hypothetical project of conducting Annual
Day in your university. In this context, explain how different Project Life
Cycle Models can be considered. Write examples for each PLC Models in your
answer and suggest which model will be the best suitable for this case. (10
Marks)
Ans 1.
Introduction
The yearly day in the college, like every other university, is held
at the quit of the year. This had been a form of ritual for the past many
years. The annual day is well known for two days as a minimum. That is when all
of the students collectively for the time wherein they were beneath the steady
celebration of the yr. During this celebration, the students and the university
make loads of effort to carry fulfillment to this system and thus to make it
extra thrilling for people to attend. The specific project existence cycle
fashions may be used to plan
Question 2. India’s Road and Transport Ministry has taken-up
various Expressway Road Projects in the country. One of the such project
consist of following broad scope of work
a. Constructing roads
b. Constructing tunnels
c. Constructing bridges
over river
d. Constructing flyovers
and junctions
e. Constructing convenient
places (fuels stations, rest areas, etc.)
f. Developing a solution
for speed monitoring
g. Finding suitable road
material for areas in heavy flood zone
Prepare three types of project organization structures for this
case. Evaluate and suggest the best suitable structure for the given
project. (10 Marks)
Ans 2.
Introduction
There are three types of organizational
assignment shapes. They may be a practical, matrix, and projectized. Each
undertaking structure framework is determined via the authority, the memorable
roles, and the team members' obligation in the organizational shape. The Indian
street and delivery ministry have taken up the project, which incorporates the
development of diverse roads and bridges in and around the country.
Additionally, keeping updated on the elegant attendance has been a first-rate
manner to improve the organization in many ways. The Its Half solved only
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Question 3. Answer the following questions.
a. A project manager is struggling to
select one of the following three options.
Use appropriate method to evaluate the projects based on the given
information.
I: Initial investment
C1 to C6: Cash flow at the end of Year-1 to Year-6 respectively.
|
|
I |
C1 |
C2 |
C3 |
C4 |
C5 |
C6 |
|
|
Project-01 |
Cashflow |
-20 |
5 |
5 |
5 |
5 |
5 |
5 |
|
Project-02 |
Cashflow |
-25 |
10 |
5 |
5 |
5 |
5 |
5 |
|
Project-03 |
Cashflow |
-30 |
10 |
10 |
5 |
5 |
5 |
5 |
Consider Discounting Rate as 8% per year. (5 Marks)
Answer 3a.
Introduction
Consistent with the inquiry findings, the assignment supervisor is
experiencing difficulty deciding among the three alternatives below
consideration. Because it might be harder, the second project could better
match its achievement. Purchasers have legitimate concerns about the product's
excellent, and they are eager to study whether or not or now not the company
may be
Question
3b. India’s Road and Transport Ministry has taken-up various Expressway Road
Projects in the country. One of the such project consist of following broad
scope of work
a. Constructing roads
b. Constructing tunnels
c. Constructing bridges over river
d. Constructing flyovers and junctions
e. Constructing convenient places (fuels
stations, rest areas, etc.)
f. Developing a solution for speed monitoring
g. Finding suitable road material for areas in
heavy flood zone
Prepare
the Work Breakdown Structure for this project. (5 Marks)
Ans 3b.
Introduction
The roads and bridges ministry devised a piece breakdown structure
for the mission they are currently retaining to ensure that people are
operating on the undertaking each day and have time to rest. As a result of the
use of this technique, the initiatives have been an achievement so far. I
Digital Marketing
April 2022 Examination
Q1. You are into
selling of bed mattreses online. Discuss
the digital strategy impact factors with relevant examples (10 Marks)
Answer 1.
Introduction
The virtual approach may be defined because of the
technologies that can be used in business to enhance its overall performance
within the market and to approach some excellent offerings to their clients. It
facilitates in producing some new products and also reinvents the existing
products. It usually presents the path an employer must take to create specific
competitive advantages through superior technology. For enforcing this method,
the organization wishes to broaden its enterprise fashions and introduce the
new technology to similarly use in some Its Half solved only
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Q2. You are a digital marketing manager for an event house that specializes in bachelorette parties . Write an email for the same, that you want to send to the freshly procured email list. (10 Marks)
Answer 2.
Introduction
In
the current world, digital marketing is one of the crucial topics present.
Within the international of globalization and the internet, digital marketing
is one of the critical matters this is wanted for any business. Using modern
technology is one of the critical things required in virtual advertising. This
is a digital advertising company that specializes in bachelorette parties. The
intention for this is to ensure a superb market wherein bachelors can experience
their parties and the human beings round it may understand about it. As a
virtual marketer, the work ensures
Q3. You are into the selling of beauty creams made out of herbs that you
procure from local farmers to help them in their living.
a. Explain how will you use the 4P’s of a digital sales letter to
attract clients (5 Marks)
b. Design a search ad for the same
(5 Marks)
Answer 3(a).
Introduction
As
the seller of splendor lotions made out of some herbs that might be being
procured from the nearby farmers to assist them of their dwelling, the seller
wishes to put into effect the 4 ps of virtual advertising into the sales to
appeal to customers.
Answer 3(b).
Introduction
Designing
a search advertisement for beauty cream promoting needs to put in force the 4
ps of the marketing because it will consist of all the essential elements for
marketing a product. Further, the layout will encompass a few fundamental rules
for developing a website for
Marketing Research
April 2022 Examination
Q1. Take the mobile handset
category for Android phones in India in the price range of Rs.15000 to Rs.
20000. Choose a leading brand in the category and analyse its various
attributes of brand equity. You can use your experience and public domain data
to analyse the same. (10 Marks)
Answer 1.
Introduction
The Samsung Galaxy M31 pro comes below the category of the M collection, and its charge is very close to Galaxy a sequence. The handset fees are near about Rs 19,499 for its numerous and upgraded functions. The smartphone has a massive battery with a digital camera, like the A-series. Multiple customers have expressed their love and pride in this handset. The brand equity of the Samsung Galaxy M31 is based on the awareness amongst people approximately the brand and the brand's image, such as the value of money charged on it and the values of its functions.
Q2. A full-service airline
company, operating in India for the last 10 years has improved their overall
service quality. You have been commissioned the task of designing a
questionnaire which measures passenger satisfaction towards the preflight,
inflight & post-flight experience. They also want the demographic details
of customers for profiling. Use appropriate statements and the right scale
while developing the questionnaire so that overall satisfaction towards the
airline can be measured. (10 Marks)
Answer 2.
Introduction
In an airline service, the satisfaction of diverse
customers is the topmost priority and issue. If the clients are unhappy, the
flight can have fewer passengers within the flight. In an airline service, the
attention to higher help towards the clients before the take-off, for the
duration of, and after the flight could be very a whole lot vital. If an air
journey becomes difficult for some reason, it can cause various significant
problems and challenges. Development within the service outcomes in happy and
satisfied clients, betterment within the score of service, and please enjoy the
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Q3. An Indian company in the electronic safes and security equipments
industry has a safety locker which can be fitted inside a cupboard or cabinets.
The safety locker can be locked with a password. If anyone tampers with the
locker, it sends an sms to registered numbers and blow an alarm. Indian
consumers are generally used to cupboards or bank lockers. The password
protection and the alarm features make the product very superior and once it is
fixed to a cabinet or a wall, it can’t be removed without a password. Without
password the blaring alarms will go off. The company has a very good
advertising campaign developed by an agency which highlights the sms &
alarm feature in in a mix of humour and fear setting. The target audience of the company are Indian
households with annual income above 8 lakhs. The company wants maximum Indian
households to watch the ad.
a. What
media mix will you suggest for the campaign?
(5 Marks)
b. How
will you measure the ad effectiveness after the first 3 months? (5 Marks)
Answer 3 (a).
Introduction
The
safety lockers market in the global area is looking at various growth
components, and it will extensively develop in the next few years. A few banks
and other business segments are using protection lockers in the present-day
days. Within the garage machine, the safety lockers use digital and
non-electronic methods of protection with a password used in it.
Answer 3 (b).
Introduction
The
technique called advertising allows generating and broadening the
organization's trade. This facilitates to apprehend the impact and impact of
the campaign on numerous customers, and additionally, they assist in
discovering what's to be accomplished and what isn't to be achieved?
Answer 1:
Introduction
In a few methods that make them very special from
their patron cousins, business to business, markets are seen. The main point of
the difference between business in business and purchaser markets and the
effects of marketplace segregation is in the following points.
1. The complex
decision-making unit belongs to the B2B markets. In small households, in most
households, even the most pricey and tricky gadgets are restricted, together
with clothing, food, and tobacco when buying those objects. Technical experts,
board members, procurement experts, Its Half solved only
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Answer 2:
Introduction
India is one of the most important and dynamic
emerging markets with vast economic capability. The motion of products and
services from supply to the distributors within the supply Chain control (SCM).
SCM involves maximum profitability between the drift of records, a few of the
delivery chain stages, and consequences. Product improvement, the procurement
of raw substances, distribution, finance, and customer offerings and operations
is the number one characteristic of the SCM. Of SCM, customers are an integral
part. To maximize the general
Answer 3 (A):
Introduction
RC Ltd. can take up essential communication plans to construct
a stronger brand. With the manner they talk, the corporations are becoming
successful. They consider themselves created through how the business shares
authentically and also receive to recognize approximately how
Answer 3 (B).
Introduction
The use of one of a kind and specific methods,
advertising, social media, promotions, all advertising strategies can be
supported. Of the marketing blend, promotion is one of the factors that is with
the aid of the neighborhood self-government turned. Getting ready for a
production
Business
Ethics & Governance Risk
April 2022 Examination
Q1. Identify a business
(small/medium/large/proprietary/partnership/family/listed etc) that provides
goods and/or services of any kind (FMCG, Education, Hospitality etc) that was
impacted during 2019-20 or 2020-21 (any one year) due to Covid Pandemic. Identify
and list the business challenges it faced (atleast three) in serving its
customers & consumers. Explain how the business managed its survival risk
during that period by leveraging IT/digital
platforms and Work From
Home strategy to connect with and reach
its customers & consumers during the period. (Answering that the
business shut down is not an option). Connect and talk to people among your
family / friends / neighborhood / your company / employer etc. (10 Marks)
Answer 1.
Introduction
Many companies have
seen closure, including many job losses in the pandemic. Among all, the FMCG
and retail industry has also been affected. All of those industries in FMCG who
are into sales of things based on necessities like the package of fresh foods
and bottle packed water had been impacted by the illness world over. This is
the severe breakdown in the supply chain system and stockouts. The company
coined as ITC, which is also into FMCG and hospitality industry, has also seen
significant effect by covid 19. Many of its product sales have gone down due to Its Half solved only
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Q2. In your organization, ‘Ace Solutions’, a midsize IT services
company, all the mandatory requirements for compliance to “Sexual Harassment of
Women at Workplace (Protection, Prohibition, Redressal) Act 2013 have been put
in place. You are Head of Marketing, with 10 people reporting to you directly
and indirectly. What according to you are the five critical practices /
initiatives / processes you need to
genuinely implement to ensure that you are providing a safe working environment
to all your women employees. (DO NOT copy paste the law) (10 Marks)
Answer 2.
Introduction
A proper arrangement and system of a particular
enterprise are based totally on the work environment and the work tradition.
The work subculture of an agency regards the complete safety of the employees
and employees obtainable. Safety is measured right here using the protection of
women employees. In many corporations and
companies, ladies suffer from most of the harassment troubles associated with
them. In progress to combat such situations, the Act to
Q
3a. The purchasing manager for a large company agrees to give you (you are a
sales manager in a mid-size IT company) an order of Rs. 10 lakhs (their first),
expecting that you will agree to make a Rs. 20,000 donations to his favorite
charity that is supporting a local youth sports team being trained by his wife.
How do you respond? (5
Marks)
3b.
You have studied Business Ethics in a structured manner in this program. How
has it helped you in identifying and understanding the foundational ethical
issues involved in better decision making process as a professional? Explain in
your own words. (5 Marks)
Answer 3a.
Introduction
IT companies play an essential function in each
economy. They are getting an order of a significant quantity from a massive
employer in an IT company approach a lot. This no longer only improves the
employer’s finance and will increase the workforce's nice. THEREFORE, the
Answer
3b.
Introduction
Business ethics is the category of looking at
approximately an associated or unique enterprise and its diverse rules and
activities. This is a be counted of a couple of debates and controversies.
These ethics facilitates to mitigate diverse duties and demanding situations
associated with the company world. This also adds to the various steps to
forestall more than one social problem.
Financial Institution and Markets
April 2022 Examination
Q1. “A Financial System acts as an
intermediary between borrowers and lenders of an economy.”
In the light of the above statement,
explain the functions and structure of the Indian Financial System. (10 Marks)
Ans 1.
Introduction
The economic surroundings have advanced considerably after independence, resulting in tremendous advances in a broad type of discipline. The economic system has had a stable year of growth and diversity. For India to gain the overall advantages of its growing dependence on voluntary, market-based selection-making, economic establishments should be efficient. The financial region may be the maximum essential monetary reform tool. Economic establishments must perform at their high quality to reach large country-wide desires, whether or not mobilizing
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Q2. Rose Ltd. is
a newly established
company dealing in
apparels. The company
is currently getting good number of orders and hence is making good
amount of business. To meet the expenses incurred for delivering these orders,
the company is in need of short-term loans. Some financial advisors have
suggested Rose Ltd. to approach Money Markets for such short-term capital
requirements. In context of the above case, you are required to explain the
Meaning, Features and Instruments traded in the Money Markets. (10 Marks)
Ans 2.
Introduction
The Reserve bank of India defines the "cash market" as a market wherein short-term financial assets are exchanged. Cash exchange within the number one and secondary markets depends on these assets in view that they are a close equal for coins. The cash marketplace is essentially a mechanism for lending and borrowing money for brief-time period finance. It includes business banks, non-banking economic organizations. Their maximum defining characteristics are money
3.a. Pooja is a Software Engineer by profession. She possesses good
knowledge about the Financial System and the various instruments traded in
Financial Markets. She has been investing her savings in the various IPOs but
is not very confident when it comes to Secondary Market. You are therefore
required to explain to Pooja the Meaning of Secondary Market along with the
Trading Mechanism in the Secondary Market.
(5 Marks)
3.b. Mr. Damodar has recently started investing in the Financial Market
as guided by one of his close friends. Since Mr. Damodar has no detailed
knowledge about the Financial Market, he is unable to understand the reasons
for fluctuations in the Financial Market. In the light of the above case,
explain the Meaning and Types of Risks in Financial Market. (5 Marks)
Ans 3a.
Introduction
The
phrase "secondary market" refers to a stock change where investors
buy and promote stock in various companies. These issued by the issuing
enterprise are decided solely through the corporation's market performance, not
through transactions between investors. So long as the issuing firm does not
intrude, buyers are free to accumulate and sell shares.
Ans 3b.
Introduction
The
term "economic markets" refers to any place in which securities are
traded. This is a broad period. Several monetary markets are available,
together with FX, money, stock, and bonds. Assets and securities in those
markets may be traded on regulated exchanges or over the counter
International Finance
April 2022 Examination
Q1. The changing global economic environment and a
number of market related factors cause the exchange rates to fluctuate
constantly. This poses a challenge to the MNCs operations in multiple countries
in terms of foreign exchange risk. Describe what your understanding of forex
risk is. How can you classify the different forex risks? Give an example for
each classification of the forex risk (10 Marks)
Answer 1.
Introduction:
Foreign exchange: Foreign
exchange, forex, or FX approach trading forex into every other foreign
currency. The area where this transaction or trading of overseas currency takes
area is referred to as the forex market. The forex market is the leading liquid
marketplace without a centralized area. It s an electronic community of
institutions, agents, character traders, and banks who help in the exchange or
trade of foreign currency
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Q2. Suppose that you are a manufacturer of textiles
and you are planning to expand your business by capturing the export markets in
Europe and African regions. In terms of operational issues relating to the
carriage and delivery of goods, you are ought to be aware of various trade
practices followed in different countries. In this regard, explain various
INCOTERMS published by International Chamber of Commerce that make it easier
for a common interpretation. (10 Marks)
Answer 2.
Introduction:
ICC (International
Chamber of commerce): ICC, or worldwide Chamber of trade, is the
world's most prominent business organization created to sell global investment
and alternate. The first set of Incoterms was published with the aid of ICC in
1936 and is updated after every ten years. The most latest updated and brought
incoterms have been within the year 2020. The global Chamber of commerce is
accountable for preserving the world's alternate business enterprise and
Q3. A trader collects the below information to devise
his forex management strategy during the next year:
Spot Rate of USD: INR 74.40
Interest rates in USA: 2.5%
Interest rates in India: 6.5%
a. What is Interest Rate Parity Theory? What will be
the expected exchange rate in the above case, if the interest rate parity
theory is assumed to hold good. Also calculate the forward premium or discount.
(5 Marks)
Answer 3a.
Introduction:
Interest Rate Parity
Theory: Its miles an idea was linking the foreign
exchange market charge and the interest costs of a financial system. It also
states that if the currencies of that economic system are in equilibrium, one
cannot simply change cash to advantage profit by taking advantage of this
possibility.
Qb. What is covered interest arbitrage? If there is a
one-year forward contract available at INR 75.60, is there a CIA possible, and
if yes, write the steps to earn arbitrage profit (use an equivalent amount of
INR 1000000) (5 Marks)
Answer 3b.
Introduction:
Covered
interest Arbitrage: A
method under which an investor hedges towards the change charge risk using a
forward settlement is covered hobby arbitrage. In this exercise, investors use
the favorable interest charge differentials to invest in excessive-yield
foreign money. Then they hedge the alternate threat the usage of the forward
currency contract.
April 2022
Examination
Q1. The central bank of a country is exploring options to
boost the economic activities post COVID. They are thinking to change the
various interest rates to motivate investments and economic transactions.
However, they are not sure whether this would yield the desired results. The
research team in the bank have come up with a set of hypotheses and they
are confident of conducting a research
and finding the outcome. Answer the following questions:
What is hypothesis testing in research? Write the steps which
is followed for the same. Include details of null and alternate hypothesis in
your answer. (10 Marks)
Ans 1.
Introduction
Worldwide
the justification of funding deficits through corporate banking differs
significantly among nations. For instance, in the United States, extra than
enough financing has been diverted to savings resulting in a monetary
recession. A statistical hypothesis is how the researcher can test an assertion
about sample records. The government should start with the more excellent price
range for emergency epidemic use, such as solid clinical desires such as
building take a look at laboratories and emergency scientific rooms. The usage
of various pattern analyses,
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Q2. While going through a research paper in a leading journal you have
came across the following model comprising multiple variables:
Answer the
following questions:
What is meant
by ‘variables’ in
research? Identify and
describe the following: dependent variable, independent
variable, mediating variable and moderating variable. (10 Marks)
Ans 2.
Introduction
A
variable in a file is essentially an individual, location, item, or phenomenon
attempting to qualify in some manner. Covid-19 has affected several economic
institutes which faced significant losses because of its recession. The length
of the profile of the stock of international loans or rights and their forms.
This, along with the notion that hobby costs are nearly zero and
Q3. A major
FMCG company headquartered in Mumbai, is planning to diversify its product
portfolio. As part of the attempt, they have decided to launch a new product
which is more of an ayurvedic variant of one of their famous oral hygiene
brands. The research and development
team have already come up with the composition and orders have been placed for
manufacturing of the units. However, the managers are still not clear whether
they should launch the product in western India first or it should be launched
nationwide at the same time. You as a research consultant have been hired to
look into the case. You have decided to use the hypothetico-deductive method to
arrive at the conclusions.
a. Identify
and explain the broad problem area.
(5 Marks)
b. How would
you like to proceed further? (5
Marks)
Ans 3A.
Introduction
Science
is built on several foundations that work collectively to give ways of
thinking, reasoning, and morals for doing research. The cornerstone of all
research is legitimate common sense, which relies upon the research
methodology. It varies depending on the character of the profession and is
built on several foundations.
Ans 3B.
Introduction
As
a studies consultant of the reputed FMCG organization, it is higher to release
the product worldwide because human beings will gain from an ayurvedic product.
It's also going to create awareness about its uses and advantages worldwide.
Thus it needs to be launched nationally to
April 2022 Examination
Strategic Financial
Management
Q1. What is
an Options contract? Explain
“Right but not obligation”. You have bought a Call Option on a stock of HLU
Ltd. with expiration date of 31 March 22. The Strike price is Rs. 200 and the
Option premium you paid for the option is Rs. 20. What would be the impact of
the following spot prices on 31 March 22 on your decision to exercise the
option?
As a
holder of the option, what would be the profit or loss amount in each of these
spot prices?
Also
compute the profit or loss to the writer of the option in each of these
scenarios.
Assume
that the option writer would need to buy the stock at the spot price on the
expiration date in case you decide to exercise the option.
Spot price on 31 March 22: Rs. 100, Rs. 150,
Rs. 200, Rs. 250, Rs. 300 and Rs. 350 (10 Marks)
Ans
1.
Introduction:
Alternatives contracts are usually related to a situation where in
a supplier may also opt to buy the stock at a specific price for a hard and
fast length. While the seller has accepted this positive quantity of time, he
has denied his possibility to revoke the offer. Proper but not an obligation
refers to a state of affairs where one agreement entity will have a particular
privilege to revel in legally. Still, the individual having discretion of the
privilege no longer owes a responsibility
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Q2. In the
context of bonds, what is a Yield curve? What are the types of Yield curves and
what does it represent about the market outlook? Using the following data
tables draw the yield curves and identify the type of yield curve. (10 Marks)
Ans
2.
Introduction:
Various graphical representations exhibit the special conditions
prevailing within the marketplace in an economy. It also facilitates
forecasting destiny actions inside the market. A yield curve is one such curve
that indicates the connection between the interest rates of bonds and the
maturity dates. It has three types: normal, Flat, and Inverted.
Q3.a. Explain
the concept of Time value of money. (5
Marks)
Ans
3a.
Introduction:
As is constantly said, cash grows over the years, most
straightforward if you start investing it. It won’t grow in case you usually
preserve it underneath your mattress. This basic idea of living has now become
a core precept of finance, as “Time value of money.” It says that cash is worth
more now than it might have at a future date because it will earn something in
this potential length.
Q3. b. In the
context of capital budgeting explain Sensitivity analysis and Scenario
analysis. What are the differences of the two? (5 Marks)
Ans 3b.
Introduction:
Every time any business is installed, the investor and the
proprietor want to research the risk and shortcomings of any such enterprise
and policy. Threat management is not the handiest thing in a start-up. However,
it's also there in already installation organizations and even in an ultimately
successful business. Whenever there's a trade inside the company's method,
there usually comes
