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Corporate
Finance
1. The risk free Rate of return is 6 %, Return on
market is 11% and the Beta of Michelllo Private limited is 1.1. Estimate the
cost of Equity and also mention the steps to calculate the opportunity cost of
capital as per the CAPM Model.
Answer:
Cost of equity capital
Equity
shareholders, unlike preference shareholders, do not have a fixed rate of
return on their investment. There is no binding legal requirement (unlike in
the case of loans or debentures where the rates are governed by the deed) to
pay regular dividends to them. Measuring the rate of return to equity holders
is always a difficult and complex exercise.
There are many approaches for estimating return – the
dividend forecast approach, capital asset pricing approach, realised yield
approach, earnings – price ratio approach, and bond yield plus risk premium
approach.
Capital asset pricing model approach
This
model establishes a relationship between the required rate of return of a
security and its systematic risks expressed as “β”. According to this model,
Ke = Rf + β (Rm – Rf)
Where Ke is the rate of
2. Mehta & Mehta constructing company wants to
make an investment worth 500 crores in certain real estate projects. As a
financial advisor to the company discuss the capital budgeting process with
them, covering suitable points. (10
Marks)
Answer:
The
investment decisions taken by corporates are known as capital budgeting
decisions. Such decisions help corporates reap the benefits arising out of the
emerging business opportunities.
The
capital budgeting decisions involve evaluation of specific investment
proposals. Here, the word “capital” refers to the operating assets used in
production of goods or rendering of services. The word
3. Anna dude Enterprises has Rs 5lacs in assets that
are financed with 100% equity. Fixed cost are Rs1.2lacs. The EBIT of Anna dude
Enterprises for the year is Rs80000. The applicable tax rate is 40%. In case
its EBIT increases by 10%and reduces by 10%
Define, calculate & interpret the
a. Net income (5
Marks)
b. Return on equity
Answer:
Net Income:
Net income refers to an individual's or corporate’s income after
taking taxes and deductions into account.
|
EBIT
|
80,000
|
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NMIMS
INTERNATIONAL
BUSINESS
Q.1 George Bush
gave Chinese Premier Li Peng a gift of cowboy boots embroidered with the
American and Chinese flags in it. This act was criticized widely by many
diplomats on account of a significant miss on the part of administration
protocol experts. Discuss the above case highlighting the importance of culture
in international business.
Answer:
Highlights
of the given case:
Former American President George Bush once presented Li Peng, the
then Chinese Premier, a gift of cowboy boots embroidered with the American and
Chinese flags. Unfortunately for the American President, in China, feet are
considered the least sacred parts of the body. A gift of shoes embossed with
their nation’s flag was a disastrous cultural blunder and a huge oversight by
the President’s office.
To become an expert in every culture around the
world is not viable for any SME. However, in order to build longstanding
Q.2 Discuss how McDonald illustrate the blend of
product standardization and Product adaptation strategy in international
business.
Answer:
According to Levitt (1983)
and Ohmae (1989) standardisation refers to where firms operating at the global
level attempt to standardize their products and communications to all markets
within which they operate around the world.
Proponents of global
standardization such as (Levitt 1983; Ohmae, 1989) argue that a corporation
should operate as a single entity selling the same items everywhere in the same
way. They believe the world is increasingly
Q.3 Corporate social responsibility has been widely
accepted and practiced in most of the organizations throughout the world.
a. Discuss
any one company’s CSR Initiatives which has inspired you for all these years.
Highlight the initiatives with respect to CSR Activities.
Answer:
Corporate
social responsibility (CSR) is a broad term used to describe a company's
efforts to improve society in some way. These efforts can range from donating
money to nonprofits to implementing environmentally-friendly policies in the
workplace. CSR is important for companies, nonprofits, and employees alike.
Many businesses have made significant strategic advances in sustainability,”
affirms Ms Kozlov. “CSR allows
b. Enumerate
the Benefits of CSR.
Answer:
The scale and nature of the benefits of CSR for an
organization can vary depending on the nature of the enterprise, and are
difficult to quantify, though there is a large body of literature exhorting
business to adopt measures beyond financial ones (e.g., Deming's Fourteen
Points, balanced scorecards).
Benefits
of CSR:
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NMIMS
SERVICES MARKETING
Q. 1 A woman entrepreneur is
planning to set up an e-shop for a range of costume jewelry made of silver and
semi-precious stones. Saira’s is the jewelry brand which is being targeted at
girls and women aged 13-50 years. Since she doesn’t have lavish budgets to
promote Saira’s, she is evaluating the following routes:
●
Home shopping networks
offered by cable operators and digital TV operators.
●
Word-of-web through
social networking sites such as Facebook and Twitter, consumer blogs etc.
●
Online stores such as
Amazon, Flipkart, Snapdeal, Myntra and also setting up company’s website
●
Home-parties or kitty
parties of women; an option based on word-of-mouth and consumer referrals
●
Exclusive outlets in
prime locations of the city
What are
the various strategic, tactical and locational considerations / factors that
she should keep in mind for deciding the most appropriate channel (s)?
Ans.
Choosing a Right Channel is a pivotal decision for Saira’s
business. What Saira’s choose determines how their products are handled and the
speed in which they are delivered.
Among the several factors that affect Saira’s decisions are the
following:
●
Type of product. If Saira’s product is perishable or is
unstable, They will need it much faster and need to use
2.
V4kids.com is a recently launched online / e-tailing store which sells a wide
variety of kids products for the age-group 2-12 years, ranging from stationery
and school supplies, clothes, shoes, toys, board games, gaming apps, sports
equipment, books, magazines, e-book readers, tablets, notebooks / mini-laptops,
ipods, etc.
Currently,
V4kids.com faces competition from online stores such as Amazon, Snapdeal,
Flipkart, Babyoye, Firstcry etc. besides the traditional retail brands such as
ShopperStop, Hamleys, The Toy Store, Child Junction etc. and also the
retail counterparts of online stores
such as FirstCry store - which offer a wide range of children’s products.
To reach
out to the market, V4kids.com is planning to create awareness about its online
store, the range of products, membership programs and its weekly hot deals –
all in one
go. For this purpose, V4kids.com is planning a slew of advertising campaigns
across different media.
Discuss
the 5W’s of the Integrated Service Communication Model for V4kids
Answer:
Advertising campaigns:
Advertising campaigns are the groups of advertising
messages which are similar in nature. They share same messages and themes
placed in different types of medias at some fixed times. The time frames of
advertising campaigns are fixed and specifically defined. Mostly used media tools
are print media and electronic media. Print media includes newspaper,
magazines, pamphlets, banners, and hoardings. Electronic media includes radio,
television, e-mails, sending message on mobiles, and telephonic advertising.
The only point to remember is getting a proper frequency for the ad campaign so
that the ad is visible and grasping time for customers is good enough.
All campaigns do not
Q.3 One
classic advertising and service recovery strategy used by companies involves
turning a disadvantage into an advantage. For example, a small car rental
company who did not meet customer expectations ran a campaign “we are trying
harder”.
Recently,
the Domino’s pizza chain took such an approach to the extreme. Marketers
developed an advertising program to address the problem of slowing sales in a
declining economy. The first wave of television commercials featured clips of
consumers in focus groups, discussing Domino’s, providing statements such as
“Worst pizza I ever had; totally devoid of flavor”, “Domino’s pizza crust is to
me like cardboard” and “The sauce tastes like ketchup”.
Domino’s
had been able to maintain its market share during the economic downturn. At the
same time, employees and company managers were concerned about the quality of
the products being offered. The advertising program was created to apologize
for poor quality pizza with the promise to do better by creating pies with
improved ingredients and better recipes, which lead to a complete menu overhaul
during a 4-year period beginning in 2008. “We think that going out there and
being this honest really breaks through to people in a way that most
advertising does not” explained the CEO Patrcik Doyle.
Some
marketing experts expressed concern that consumers would not listen carefully
to the message. They would hear the part about poor quality but not the part
about improving. Doyle believed that the risk was worth taking.
When the
roll-out of new and improved pizzas at bargain prices commenced, a new
advertising campaign was launched, featuring the comment, “We are only as good
as our last pizza. So tell us how yours was” followed.
Domino’s
had already introduced the pizza tracker feature to its website, which allows
customers placing an online order at the Domino’s website to follow the
progress of the order from the shop to the front door. Users receive an email
directing them to the order tracking page within seconds of placing an order
and without having to refresh the page, are told precisely when their pie is
placed in the oven, checked for quality assurance and dispatched to their home.
The pizza tracker informs the customer who was responsible for an individual
pizza during preparations and delivery.
Following
the completion of the transaction, the customer can provide feedback directly
to the store where the pizza was made, which opens lines of communication with
individual stores and managers rather than the larger corporation. The pizza
tracker program insists that individual store owners will listen when customers
are dissatisfied. By naming the actual individual responsible for any service
failure, the store manager can improve operations on an employee- by- employee
basis. Over the course of the next apology campaign and new emphasis on
customer feedback, sales increased dramatically during the next two quarters.
The
company once again was willing to risk customer backlash, even mildly taunting
the pubic with the “Oh yes, we did” tag line. Time will tell if these two
maneuvers will generate long-lasting, positive effects for the company.
a.
Evaluate the Service Recovery System of Domino’s and suggest few other
innovative methods to recover the customers.
Answer:
Domino’s
Company Profile:
Founded in 1960,
Domino's now operates 14,000+ pizza restaurants in 85+ countries. Their drivers
cover 10+ million miles to deliver 10.5+ million pizzas each week in the United
States alone. For years, customers have been able to order pizzas via
"Dom," a simple ordering bot available online and through the
company's mobile apps. "We're one of the first in this space to launch our
own
b. Create
a Service Blueprint for Domino’s home delivery operations covering all the various
methods of placing an order
Answer:
Service Blueprint for Domino’s home
delivery operations:
Domino’s service
blueprint is a tool, a magical tool which can give your restaurant an edge. It
can be used both by restaurant start-up and someone trying to improve the
restaurant operations. Research has shown that in-service organization the cost
of poor quality may range from 25 to 40% of expenses. And as
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Marketing Research
NMIMS
Internal Assignment Applicable for
September 2019 Examination
Q.
1 40 years back, Sita Travels was a renowned brand in Delhi, in the travel and
tourism industry. The company boasted of a loyal clientele, competitive travel packages,
efficient and motivated employees and a vision to become the No. 1 player pan
India. In those days, the industry comprised few players hence there wasn’t too
much competition to be faced. However, in recent times, with the online
platform and players emerging such as Makemytrip, Trivago, Yatra etc. offering
packages at throwaway prices and reaching out at minimal costs to the mobile
savvy, internet savvy consumer, it is indeed giving the traditional companies a
run for their money. Loss of clientele, revenue and market shares have made
Sita Travels sit up and wonder as to what needs to be done to address this
issue. Towards this management problem, state the research objective(s) and
propose a research design for this study; describing the secondary and primary
sources of data, research design, research method, target respondent, contact
method etc.
Answer
Concept
of Market Research and its importance for Sita Travels:
The most important task of a
marketer is to get the right product at the right place with the right price to
the right person. Besides, it was also necessary to go back and find whether
consumer is getting optimum satisfaction, so that consumer remains loyal. These
aspects made it imperative for the marketers to conduct marketing research.
There are two main types of
market research that businesses conduct to collect the most actionable
information on their
Q.2
The beauty care industry comprising make-up, personal care, skin and hair care
product categories, grapples with a lot of controversy around the safety of
products, rampant use of colour and chemicals, products being carcinogenic and
unsafe for us. While some marketers have seen this as a market opportunity to
sneak in with socalled natural, herbal, ayurvedic products, for the larger
majority, this still remains a challenge. The Beauty Care Industry Association
is planning to conduct a research to examine the consumer psyche: her
consumption and purchase habits, her attitude, satisfaction levels, perception
about different products, opinion about carcinogenic elements and unsafety etc.
It has been decided to conduct a quantitative, questionnaire- based survey
among women from all socio-economic sections. The industry wants to identify
the key factors associated with the decision-making of products among women;
based on advanced analytical tools. Design a questionnaire keeping in mind all
the research objectives of this survey and the appropriate scales that should
be used for advanced analysis.
Answer:
Research
objectives of this survey:
The beauty care industry comprising make-up,
personal care, skin and hair care product categories, grapples is coping up
with a lot of controversies around the safety of products, rampant use of
colour and chemicals, products being carcinogenic and unsafe for us.
Following
should be Research objectives for this company:
Ø No Side
Ø
Q.3
A national chain of casual and formal men’s wear is interested to understand
the preferences of men when it comes to the purchase of clothing. The
objectives of the research are:
To understand the preferences of clothing by
occasion
To understand differences in preferences by
income group and geographical area
To
understand satisfaction of customers with their brand vis-à-vis other
competitor brands
In
particular, the management wants to understand the as to how the buying behaviour
or preferences of men for clothing are influenced by variables such as
(1) Occasion of use
(2) Geography of the customer
(3) Income group of the customer and
(4)
Competition
A
list of customers has been procured from internal company records. Their personal
records also include information on their personal income and geography.
a.
Assuming that the management has entrusted you with this research, if a sample
has to be drawn from this sampling frame, which sample selection method would
you choose and why? Suggest any two methods and justify your answer.
Answer:
Sample selection is a key factor in
research design and can determine whether research questions will be answered
before the study has even begun. Good sample selection and appropriate sample
size strengthen a study, protecting valuable time, money and resources. In the
context of healthcare research, poor design could lead to use of harmful
practices, delays in new treatment and lost opportunities for high quality
care. Not every study can achieve design perfection and researchers often seek
a balance between the ideal sample and one that is feasible or
b.
If you have to prepare an Analysis Plan for this research, which simple and
advanced analytical tools will you recommend for analyzing the data ? Suggest
atleast three tools and support with a justification.
Ans.
A data analysis plan is a roadmap
for how you’re going to organize and analyze your survey data—and it should
help you achieve three objectives that relate to the goal you set before you
started your survey. The growing demand and importance of data analytics in the
market have generated many openings worldwide. It becomes slightly tough to
shortlist the top data analytics tools as the open source tools are more
popular, user-friendly and performance oriented than the paid version. There
are many open source tools which doesn’t require much/any coding and manages to
deliver better results than paid versions e.g. – R programming
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NMIMS
FINANCIAL
INSTITUTIONS AND MARKETS
1. Nishant
is a fresh MBA Graduate who got placed in a wealth advisory firm. On his first
day of his induction, his manager asks him to prepare assignment any two each
from money market and capital market instrument that he would advise his client
to invest in. Help Nishant with his assignment.
Answer:
I
will help Nishant to prepare his assignments with my knowledge on money market
and capital market instruments as follows.Nishant should advise his clients to
invest in following instruments depending upon requirements and interests of
clients.
The money market is the arena in
which financial institutions make available to a broad range of borrowers and
investors the opportunity to buy and sell various forms of short-term
securities. There is no physical "money market." Instead it is an
informal network of banks and traders linked by telephones, fax machines, and
computers. Money markets exist both in the United States and abroad.
The short-term debts and securities
sold on the money markets—which are known as money market instruments—have
maturities ranging from one day to one year and are extremely liquid. Treasury
bills, federal agency notes,
2. XYZ Private Limited
company wants to raise fresh capital from the primary market. As a financial
advisor to the firm advise the various techniques which the company can use in
order to raise fresh capital from the primary market?
Answer:
As a financial
advisor to the firm I will advise the
following techniques which the company
can use in order to raise fresh capital from the primary market as per benefits
and convenience to the company.
Concept
of Primary Market:
The most
important type of capital market is the primary market. It is what we call the
new issue market. It exclusively deals with the issue of new securities, i.e.
securities that are issued to investors for the very first time.
3.
“In 2008 the world economy
faced its most dangerous Crisis since the Great Depression of the 1930s and
brought back to light the role of state intervention in regulating regulatory
market”.
a. In regard to the above statement discuss some of
the reasons for state intervention in regulation of the financial market? (5 Marks)
Answer:
A
theoretical role for the government in the financial markets consists of:
regulation (passive rules), intervention (active discretion), and their
personal financing needs. Three of the most important regulatory rules for
maintaining a stable economy are: a clear understanding of the fundamental role
of the financial intermediary (saving, lending, and risk hedging), the use of
interest rate caps, and implementation of an effective profit allocation
scheme. To measure the personal use of the financial markets by governments,
b. Highlight the benefits of state intervention wrt
Indian Context .
Answer:
Why
State Intervenes in Market in India:
In developing countries government
play three roles simultaneously; first, as an economic player that supply and
demand for particular services and good , secondly as regulator that posses the
sole role to produce, to
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Consumer Behaviour
1.
Parachute
is known for its range of coconut-based hair products, manufactured by Marico.
While their flagship product is their Parachute coconut hair oil, over the
years they have extended the brand to make Parachute Advansed Oil for
specialized hair care needs and Parachute Advansed Body Lotion for skin care
needs. What is Stimulus Generalization? How has Parachute generalized the
stimulus of “goodness of coconut” into its brand extensions? (10 Marks)
Answer:
INTRODUCTION
Stimulus generalization occurs
when a previously un-associated or new stimulus that has similar
characteristics to the previously associated stimulus elicits a response that
is the same or similar to the previously associated response. In short, similar
stimuli trigger similar responses when stimulus generalization is at work. For example, if a child has been
conditioned to fear a stuffed white rabbit, it will exhibit a fear of objects
similar to the conditioned stimulus such as a white toy rat. The researchers
observed that the boy experienced stimulus generalization by showing fear in
response to similar
2.
Consider
you are in the market for a luxury watch. Enumerate the steps in this purchase
using the Consumer Decision Making Model: Input, Process, and Output. (10 Marks)
Answer:
INTRODUCTION
Each
individual is a consumer. Consumers consume different product and services
according to their needs, preferences and buying power. They consume perishable
items, durable goods, specialty goods or industrial goods. Consumers have a
wide number of alternative suppliers for the goods,they need. Consumers differ
in their age, income, education and occupation. They consume different products
and services
3.
a)
Explain the different adopter categories in the Innovation adoption process,
taking the example of any innovative product of your choice. (5 Marks)
Answer:
INTRODUCTION
Adopter categories can be defined as dividing product adopters on the
basis of time and level of willingness with which they tried or will try the
product/service. Adopter categories breaks the customer adoption journey over a
period of time. Adopters are customers who have started using or exploring the
product offerings.
Market researchers have classified consumers into five categories on the
basis of their adoption of a product during different stages of that product’s
life cycle. The 5 adopter categories are Innovators, Early adopters, Early majority, Late majority and
b)
What are membership groups and symbolic groups? Discuss 1 membership group and
1 symbolic group from your life. (5
Marks)
Answer: A group may be defined as two or more people who
interact to accomplish either individual or mutual goals.
Groups
can also be classified on the basis of membership as membership groups and
symbolic groups. When a person belongs to a group by virtue of membership or
even if he merely qualifies for a membership to that group, it is called a
membership group. On the other hand, when a person does not form a part of a
group and/or does not qualify to be a member of the group, but nonetheless
adopts the values, norms and patterns of behaviour similar to
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NMIMS
Business: Ethics, Governance &
Risk
ASSIGNMENT APPLICABLE FOR SPRING
2019
1. The
ubiquitous cctv cameras are everywhere and meant to monitor as well as protect
you in your workplace. What according to you are the pros and cons of using
video surveillance in work place for monitoring employees (two each)?
Answer:
Workplace surveillance takes
place when the employer monitors employee use of the phone and the Internet
while also monitoring employee activity with the use of video cameras. In some
cases, such as monitoring a phone call between employees and clients in the
state of California, employers must alert employees when they are being
monitored, according to the Privacy Rights Clearinghouse website. Understand
the pros and cons of workplace surveillance before developing employee-
2. In
your organization, ‘Smart Solutions’, a midsize IT services company, one of
your senior team member has turned whistle blower, blowing whistle on
malpractices employed by the business. While discussing the issue of
‘Whistleblower versus organizational loyalty’, informally with your other team
members, what according to you are the four important points that need to be
addressed in this discussion? List those four points and explain your point of
view on each of them.
Answer:
Concept of Whistleblower and whist blowing:
A whistleblower
is a person who comes forward and shares his/her knowledge on any wrongdoing
which he/she thinks is happening in the whole organisation or in a specific
department. A whistleblower could be an employee, contractor, or a supplier who
becomes aware of any illegal activities. To protect whistleblowers from
losing their job or getting mistreated there are specific laws. Most companies
have a separate policy which clearly state.
A whistleblower can file a lawsuit or register a complaint with higher authorities which will trigger a criminal investigation against the company or any individual department.
There are two types of whistleblowers: internal and external. Internal whistleblowers are those who report the
A whistleblower can file a lawsuit or register a complaint with higher authorities which will trigger a criminal investigation against the company or any individual department.
There are two types of whistleblowers: internal and external. Internal whistleblowers are those who report the
3. a.
You are Business Head of Ben & Jerry ice cream in Sri Lanka. One day you
discover that the most senior officer of your company’s venture in Sri Lanka
has been ‘borrowing’ equipment from the company and using it in his other
business venture. When you confront him, the Sri Lankan partner defends his
action. After all, as part owner of both the companies, isn’t he entitled to
share in the equipment. How will you deal with such cross cultural gray areas
and what tools will guide your decision making process?
Answer:
Cross cultural grey
areas:
As
change and innovation are the key drivers in the global business environment,
there’s the rush and excitement of creating and capturing new opportunities
around the world. In order to achieve organizational performance and
international market success, leaders and teams face the challenge of effective
collaboration across functions and cultures. Whether public or private,
international organizations face the growing need to connect local voices to
global actions.
Living in an increasingly interconnected
and interdependent world provides the opportunity to learn and benefit from a
wealth of diverse perspectives and practices. Yet this potential is not fully
optimized within our communities and organizations. Time, power, distance, and
misalignment contribute to failed collaborations. The outcome?A lack of
innovation, efficiency, performance, and results. Traveling around the world,
it has been interesting to witness the collaborative needs of poor and wealthy
communities who need to connect with a global network, solving problems
b. ‘Professionals
such as accountants and lawyers have duties and obligations that other people
do not.’ Why is that so? Discuss your point of view and its supporting
arguments. (two points of view with explanation is good enough)
Answer:
Responsibilities,
duties and obligations of an Accountant:
An accountant is a good accountant if in practicing
his craft he is superb in handling the numbers. But a good accountant in
handling the numbers can use that skill to misstate earnings to cover a
multitude of problems with a company's books while staying within the law. So,
the notion of a ITS HALF SOLVED SAMPLE ONLY
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NMIMS
OPERATIONS MANAGEMENT
Q.1 Explain how the
operations strategies are different when applied to a service company such as
“Indigo Airlines” versus an aircraft manufacturing company such as Hindustan
Aeronautics Limited (HAL).
Answer:
Operations strategy is the collective concrete actions chosen,
mandated, or stimulated by corporate strategy. It is, of course, implemented
within the operations function. This operations strategy binds the various
operations decisions and actions into a cohesive consistent response to
competitive forces by linking firm policies, programs, systems, and actions
into a systematic response to the competitive priorities chosen and
communicated by the corporate or business strategy. In simpler terms, the
operations strategy specifies how the firm will employ its operations
capabilities to support the business strategy.
Operations strategy has a long-term concern for how to best
determine and develop the firm's major operations resources so that there is a
high degree of compatibility between these resources and the business strategy
Q.2 what are the key
factors that firms consider while choosing a location to operate? List five
major reasons, why any Pharmaceuticals manufacturing firm should operate
(locate its factory) in India.
Answer:
Plant location refers to the choice of
the region where men, materials, money,m are brought together for setting up a business or
factory. A plant is a place where the cost of the product is kept to low in
order to
Q.3 Bhanji has spent
nearly two decades working at Metro Brands, which was started by her
grandfather as a stand-alone store in Colaba in 1947 and has since grown to
over 500 stores across the country. She radiates enthusiasm for retail. “I’ve
only ever worked here. I came here straight after my under graduation. It’s not
like a business where you don’t see an end result. You put something in the
store, within a week you know how that shoe is working. You see new creations,
you see new ranges," she says.
Keeping in touch with
the ground realities of retail is essential to corporate strategy. “From being
purely a product brand, we have become a retail brand. When you walk into the
Colaba Metro store, the collection will be different from the Linking Road store.
We curate the product for each store. I want the best collection for a customer
who walks into a store," she says.
Two years ago, Bhanji
and her team implemented Eli Goldratt’s Theory of Constraints (TOC), a
management philosophy that leads to profit improvement through greater
efficiency in business processes.
“Theory of Constraints
brought efficiency to our front end, helping the way we sell go from art to
science. For example, 40 new designs are introduced into our system every week.
After four weeks, we address how they have sold. We had thumb rules to check
what happens, and decide if a design worked. It is like an art, but applying
TOC helped us make it a science."
The project came with
management challenges for Bhanji, including getting on board the front line
supply chain teams who had to adopt the new technology.
“TOC wasn’t so tough
from a technology angle, but it was supremely difficult from our mindset angle.
How do you tell someone that the computer may know some things better than
you?" she says, as the legacy brand has a number of long-time employees.
a. Explain the concept of “Theory of Constraints
(TOC)”.
Answer:
Dr. Eliyahu Goldratt conceived the
Theory of Constraints (TOC), and introduced it to a wide audience through his
bestselling 1984 novel, “The Goal”. Since then, TOC has continued to evolve and
develop, and today it is a significant factor within the world of management
best practices.The Theory of Constraints is a methodology for identifying the
most important limiting factor (i.e. constraint) that stands in the way of
achieving a goal and then systematically improving that constraint until it is
no longer the limiting factor. In manufacturing, the constraint is often
referred to as a bottleneck.
The Theory of Constraints takes a
scientific approach to improvement. It hypothesizes that every complex system,
b. What all
possible challenges Bhanji might face with the TOC?
Answer:
A
successful Theory of Constraints implementation will have the following
possible change for Bhanji:
●
Increased profit (the primary goal of TOC for most
companies): This Increased change will not only save Bhanji from for coming market
fluctuations but also will enable bhanji to expand its Business.
●
Fast improvement (a result of focusing all attention on one
critical area – the system constraint)
●
Improved capacity (
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NMIMS
ORGANIZATIONAL
THEORY, STRUCTURE AND DESIGN
Q.1 As the HR head of a Jubiliant Hospitalities, you
have to create an Organizational Structure. Jubiliant has a pan India presence
with employee strength of 5000. They own three-star properties and cater
majorly to corporate houses. Their key departments are business development,
operations and Guest management teams. The company believes in empowering
employee and is looking at creating an inclusive and transparent work culture.
Explain the elements to be considered while finalizing the structure.
Answer:
Concept of Organizational Structure:
Organizational
Structure is the process of creating the hierarchy within a company. The six
elements of organizational structure help business leaders establish the
company departments, chain of command and overall structure. As a manager, it is your job to design a
structure that will best suit the specific requirements of your organisation.
Designing an organisation structure is a continuous process. What seems to be
the ideal design today may tomorrow prove to be totally ineffective. It is your
task
Q.2 Healthcare Pharma wants to conduct an internal
analysis to understand the future of the company. Top management wants to
conduct an internal environment analysis for effective planning. Suggest some
techniques that can be considered for this exercise.
Answer:
Concept of environment analysis and Internal
Environmental analysis:
An
environmental analysis in strategic management has vital role in businesses by
indicating current and potential opportunities or threats outside the company
in its external environment. The external environment includes political,
environmental, technological and sociological events or trends that can affect
the business directly or indirectly. An environmental analysis is usually
conducted as part of an analysis of strengths, weaknesses, opportunities, and
threats (SWOT) when a strategic plan is
Q.3 Arunam works for Hitech Solutions, a software
development company. Organization wants him to improve the diversity score of
the company. Arunam feels that the company has been very close-group in the
past. Diversity was not a part of the DNA of the company. He fears that old
employees may feel threatened or become skeptical of these changes. He believes
that the company should systematically introduce this change and plan for it.
a. What
could the Factors that have prompted the company to focus on Organizational
Diversity. Do you think the company will benefit from this move?
Answer:
Concept of Organizational Diversity:
Organizational diversity in the workplace refers to the
total makeup of the employee workforce and the amount of diversity included.
Diversity refers to differences in various defining personal traits such
b. Using
the Kotter’s Eight-step Model, enumerate the steps needed for implementing
change in Hitech solutions.
Ans.
Highlights
of Kotter’s Eight step Model:
Step
1: Create Urgency
For change to happen, it helps if the whole company
really wants it. Develop a sense of urgency around the need for change. This
may help you spark the initial motivation to get things moving.
This isn't simply a matter of showing people poor
sales statistics or talking about increased competition. Open
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NMIMS
PROJECT MANAGEMENT
1. What are the types of cost estimates would you
consider in cost estimation?
Answer:
Cost estimation is the art of assigning value. It is also a
science making use of a wide range of techniques to predict the costs of
activities and assets. There exist a wide range of methods, applications and
names for estimates. It might seem like a forest full of definitions out there.
Explanation of
Principles of cost estimation in Details:
1.
It is used to predict the quantity, cost and
price of the resources required by the scope of a project. A
Q. 2 explain with a
suitable example the concept of project charter.
Answer:
Concept of Project Charter:
A
project charter is the statement of scope, objectives and people who are
participating in a project. It begins the
process of defining the roles and responsibilities of those participants and
outlines the objectives and goals of the project. The charter also identifies
the main stakeholders and defines the
Q.3. You are the project
manager of a construction company. The company has a plan of developing a
housing project.
a. Explain the steps
that you will consider in planning the project
Answer:
If I were a Project manager of a Construction Company I will
follow following steps to develop a successful plan of Developing a Housing
Project.
Often project planning is ignored in favor of getting on with the
work. However, many people fail to realize the value
b. Explain the project
planning tools that you will consider while preparing the project report.
Ans.
PROJECT MANAGEMENT
TOOLS:
A Gantt chart, Logic Network, PERT chart,
Product Breakdown Structure and Work Breakdown Structure are standard tools
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