Business Economics
June 2021 Examination
1. From
the give table calculate Elasticity of Price, Total Revenue and Marginal
Revenue. Also, explain the relationship between AR and MR?
Price |
Quantity |
Total Revenue |
Marginal Revenue |
6 |
0 |
|
|
5 |
100 |
|
|
4 |
200 |
|
|
3 |
300 |
|
|
2 |
400 |
|
|
1 |
500 |
|
|
0 |
600 |
|
|
Answer
1.
INTRODUCTION
Elasticity of demand: A commodity's demand is affected by various
factors, such as a change in the price of the goods, change in the consumer's
income, change in the price of related goods (substitute and complementary
goods), change in taste and preference of the customer, etc. The elasticity of
demand is the percentage change in a commodity's demand when other factors
affecting the demand of the product change.
Revenue: Revenue
is the manufacturer's amount for selling of a given quantity of the commodity
in the potential market. For Its Half solved only
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2.
Demand forecasting is not a speculative exercise into the unknown. It is
essentially a reasonable judgment of future probabilities of the market events
based on scientific background. Explain the statement by elaborating different
qualitative and quantitative methods of demand forecasting. (10 Marks)
Answer 2.
INTRODUCTION
Demand forecasting: The process of estimating the future demand of a
commodity of the consumers in a market during a defined period, with some
historical data and different other information, is known as demand
forecasting. When done right, demand forecasting tells an organization about
the firm's potential in the current market. It ultimately helps the managers
make certain vital decisions regarding price, growth strategies, and the firm's
potential in the given market.
3. a.
Define elasticity of supply and find the price from the given statement:
If Es of
a good is 2 and a firm supplies 200 units at price of Rs 8 per unit, then at
what price will the firm supply 250 units. (5 Marks)
Answer
3a.
INTRODUCTION
Elasticity of
supply: It is the change in the supply of a commodity
due to a price change. Every firm needs to know the quickness and effectiveness
in their response whenever the market conditions change. The market conditions
especially involve price change. The price elasticity of supply or elasticity
of supply is calculated by dividing the percentage change in quantity supplied
by the percentage change in the commodity price.
Financial Accounting & Analysis
June 2021 Examination
1. Discuss
and analyze the following transactions for X Ltd, using the concept of
accounting equation (Assets, Liabilities and Equities).
1.
Purchased Furniture for Rs675000
2.
Capital Introduced by the business Owner by depositing 12 Lakhs in the bank
account
3. Goods
purchased on credit from Aman Enterprises for Rs105000
4. Goods
sold on credit for Rs 400000. The cost of the goods sold was Rs 300000
5.
Purchased goods from Sneha Enterprises for Rs 600000 and made the payment from
the business's bank account (5*2 = 10
Marks)
Ans 1.
INTRODUCTION
The accounting equation is known as the
backbone of the double-entry accounting system. The net assets are equal to the
sum of the company's liabilities and shareholders' equity, as seen on its
balance sheet. Each entry made on the debit side has matching access (or
coverage) on the credit side. The financial state of every company, big or
small, is obtained by two main balance sheet components: assets and liabilitiesIts Half solved only
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2. Love
Doddle is a gifting enterprise of Ms. Dorati. The enterprise generates inflows
by arranging gift hampers for the customer's loved ones. The inflows arises
from the sale of gift hampers Rs 505000 and from bank interest, dividend
receipt Rs4200. Ms. Dorati is confused on how to record these inflows. She
would like to understand from you about the concepts Revenue from operation and
other income, so that she can record the information so as to prepare the
profit and loss statement of the enterprise. Define, share examples, and elaborate
on your understanding towards the terms Revenue from Operation and Other Income
(10 Marks)
Ans 2.
INTRODUCTION
Operating income and revenue are significant accounting figures
that indicate that a business generates some capital from the operation of the
company. However, the two figures are separate ways of expressing a company's
profits, and their calculations require different discounts and credits. The
revenue provided by a company's primary operations is referred to as operating
revenue. The exact operation that produces operational income varies. Consider
a retailer: a retailer's operating income from the sale of goods.
3. The
following information is given with respect to the ratios of two companies
a.
Define the concepts of Current and Quick ratio’s and also, reflect on your
understanding towards the financial performance of the companies by looking to
the above information (2marks for defining and 3 marks for interpretation and
reasoning) (5 Marks)
Ans 3a.
INTRODUCTION
The Current Ratio is that assesses a company's willingness to give
short-term or one-year commitments. It demonstrates to investors and analysts
how any business can use existing assets on its financial statement sheet to
give down current debt and other commitments.
b.
Define the terms- Return on Investment and Debt equity ratio and also, reflect
on your understanding towards the financial performance of the companies
(2marks for defining and 3 marks for interpretation and reasoning) (5 Marks)
Ans 3b.
INTRODUCTION
Return on Investment (ROI) is a presenting metric for evaluating an
investment's productivity or profitability, along with analyzing the returns of
many investments. The Return on investment (ROI) attempts to explicitly
calculate the profit made on a given investment in relation to its expense.
Information Systems for Managers
June 2021 Examination
1. The recent Covid-19 pandemic has
turned the world upside down with several businesses shutting shop owing to
mounting losses. Yet, in these pandemic times, e-commerce is one twinkling star
that has been gathering strength after strength.
How has Direct Selling Experience via
Amazon India helped small-scale manufacturers of handicrafts or any other item
of your choice during these pandemic times? As an external consultant, try to
analyze the reasons behind the success of these small-scale manufacturers.
Provide some statistics on how
technology has made the lives of small-scale manufacturers simpler?
In your opinion, do you see this as a
future once the Covid-19 crisis gets over, or do you see manufacturers trying
to sell their handicraft/other products face to face again?(10 Marks)
Ans 1.
Introduction
MSME (Micro, Small and Medium Enterprises) are the backbone of the
Economy of India. The ongoing Covid-19 pandemic and multiple times of
nationwide lockdowns have created huge operational challenges for the MSME
sector. For addressing these issues and engaging the sector more
constructively, Amazon has conducted many webinars series, featuring industry
stakeholders. In recent times, Amazon has been constantly focusing its efforts
to enable small businesses and get Its Half solved only
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2. There has been a greater emphasis
being placed on E-Governance in India which refers to the usage of e-commerce
and e-business technologies by governments & their departments to conduct
their own business.
Choose your own city/town
municipality & write down the salient features of any Government to Citizen
(G2C) initiative conducted in your area recently.
Also, highlight the key benefits of
this G2C initiative in your area to the common man. How has it changed the life
of a common citizen?
Support the benefits section with
some statistics or Quantitative data
(For example -- the number of citizen
complaints fell by 65%). (In case you are living in a rural area, please choose
the nearest city of your region, in case you are living abroad, you are free to
choose your local foreign city to explain) (10
Marks)
Ans 2.
Introduction
The
Government to Citizen (G2C) initiative being conducted in my Ludhiana District,
in the state of Punjab is exemplary. In Punjab, the G2C services have been
coined as Punjab Sewa Online (PSO). Since the services are all
transparent due to the digital upheaval all around the world, Punjab Government
has also enabled its citizens to avail different types of Government services
through the dynamic departments, and the activities are looked after and
executed by the able bureaucrats of the state.
3. The
city of Leh is the joint capital & the largest town of the union territory
of Ladakh in India. Leh is at an altitude of 3,524 meters (11,562 ft) and is
connected via National Highway 1 to Srinagar in the southwest and Manali in the
south via the Leh-Manali Highway. You have been invited as an external IT
consultant by the Government of India with a mandate to convert Leh into a
"Smart City"
a. Which
"Smart" city in the world will you choose as a benchmark to emulate
some of the best practices of that city into Leh? Provide at least 3 reasons
with brief descriptions behind your choice of choosing that particular city as
a benchmark?(5 Marks)
Ans 3a.
Introduction
A traditional
Urban Village has been transformed into one of the smart cities in Kuala
Lumpur, Malasia. The reason, I am not trying to mirror many other smart cities
in the world, such as London, Dubai, and so on, is the geographical resources
and the similarity with the local demography of Leh with Kampung Baru,
within Kuala Lumpur, Malasia.
b. Suggest
& describe at least 2 innovative technology-enabled services that you will
introduce into Leh so that it can be called a "Smart city"? (5 Marks)
Ans 3b.
Introduction
About making smart and sustainable cities, The PWC
report (2015) points out one of the biggest challenges for any upcoming smart
city, actually redefines its very concept and approach. Any upcoming smart city
refers to the United Nation’s SDG (Sustainable Development Goal) which is sure
to replace the MDG (Millennium Development Goal). The SDG has a focus on
communities and sustainable cities.
MANAGEMENT THEORY AND PRACTICE
Q1.
Tanishq Jewellers want to set up MIS in their organization in order to manage
the information better across the organization. Can you guide them about the
same along with the characteristics, components, advantages and limitations? (10 Marks)
Answer 1.
Introduction
In business, the boss's data designs (or data the board
frameworks) are devices used to help measures, tasks, data, and IT. MIS
mechanical collections transfer data and monitor data. It is the values that
support the heads' data conditioning and are often seen as the basic building
blocks of the data Its Half solved only
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Q2. Premier Automobiles plans to set up a base in various countries across Europe. Can you please explain that how can they analyze the culture using Hofstede’s five dimensions of culture before setting up a base in those countries? (10 Marks)
Answer 2.
Introduction
Counsel Dr. Geert
Hofstede took into consideration the moment of evaluation of his social
assessment model in the late 1970s. From now on and for a long time, the
standard for understanding social separations was established both internally
and externally. Hofstede read employees who worked in more than 50 countries
for IBM. He saw four assessments from the beginning that could remind a
different culture.
Q3. A two-year-old start-up company dealing in 3D Printing is undergoing a major overhaul due to COVID 19 and require your help
a. They are facing a lot of resistance to the changes being implemented and want to understand the reasons for this resistance? (5 Marks)
b. Can you help them manage these resistances to change? (5 Marks)
Answer 3a.
Introduction
Change is on a very basic level, a mix
of earlier techniques, customs, and shows. Since all affiliations work in
amazing conditions, they ceaselessly need to change themselves to succeed.
Answer 3b.
Introduction
An answer which has gotten intensely
standard for controlling attestation from change is to get people expected to
"take an interest" in finishing the improvement. Notwithstanding, as
a utilitarian matter, "experience" as a contraption is obviously not
a nice course for the heads to think about. Believe it or not, it may affect
the burden. The course into the issue is to comprehend the authentic substance
of resistance.
Marketing Management
June 2021 Examination
Q1. As a newly appointed Product Manager by Balaji wafers, you are asked
to develop New Product Planning for new flavor of potato wafer. How would you
develop new product planning process? (10 Marks)
Answer 1.
Introduction
In this particular story, the main discussion is about a new
product launching of a well-known company of food products or edibles. The name
of that particular company is Balaji wafers private limited. The Balaji wafers
private limited is a big and well-known manufacturer or producer of food and
edible products, and that is very much liked, praised., and appreciated by the
consumers as well. The well-known
company, Balaji Wafers is a partnership company of 3 brothers
respectively. Its Half solved only
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Q2. Health and
Nutrition Start-Up, Habbit makes consumer debut with a range of innovative
& delicious Products. Habbit Wise Creams are the lowest calorie ice creams
in the world. Every serving has less than 50 calories, which is less than half
an apple. Available in 6 gourmet flavours such as Blueberry Crumble, Salted
Caramel, Lychee Blush, etc. Wise Creams contain zero added sugar and are keto +
diabetic friendly. Prepare an appropriate Segmentation Strategy for the new
launch. Considering that they have entered in consumer market for the first
time, how should the brand be positioned in the market? (10 Marks)
Answer 2.
Introduction
In
this particular study, the name of the new startup company is Habbit: Health
and Nutrition, which is a producer or manufacturer of healthy as well as
nutritious food items, that have zero side effects on the health of its
respective consumers as well as customers. Even the main focus of the company
is to serve each and every class or section of the society along with a good
and healthy as well as nutritious food at a very low cost, in order to be
affordable by all.
3. Read the following
Case & solve the questions given:
Mr. Ramesh of Unique
Industries is contemplating to enter the men’s top end shirts category. The
company already has a brand “CLINGERS” in the middle segment (₹350-700). The
brand is very popular amongst the target audience. Having got the volumes, Mr.
Ramesh now wants to play the value game and enter the top end (₹700+) category.
He knows there are some formidable brands like Farow etc. that will make life
extremely difficult for Unique Industries. But there are certain advantages
which Unique Industries enjoys. It has one of the best retail networks in the
country. They have their own factory, which ensures regular quality supply.
They are the pioneers of branded shirts in India.
Mr. Ramesh has
decided to keep the brand name as “Clingers Gold”. He has decided to allocate
₹10 crores for sales promotion and advertising budget.
Unique Industries is
simultaneously entering the readymade trousers market and shoes market. Mr.
Ramesh has decided to keep the same brand name “CLINGERS” to leverage the
success of the brand name to the two new categories.
a. Do you think the
brand name “Clingers Gold” is right for the top end segment? Justify your
answer. (5 Marks)
b. Which
factors you think needs to be studied before making such entry in the market?
(5 Marks)
Answer 3a.
Answer 3b.
Introduction
Yes,
I do think that the brand name “Clingers Gold” is right for the top end segment
because the company or the business organization, the Unique industries has an
existing brand of shorts as well as tops, named as the Clingers, which is one
of the most favorite brands of shirts in the overall country.
Organizational
Behavior
June
2021 Examination
Q1.
Explain how GLOBE study has helped managers across the world understand the
complex relationship between culture and organizational success. (10 Marks) –
Ans 1.
INTRODUCTION
The business's culture is about creating a
working environment around the business and where it is managed. The company's
culture has a great collision on the failure or the accomplishment of the
company. It is valid for all kinds of businesses running in any sector under
any industry. An inspirational leader and a sound manager help the business to
be accomplished in this competitive world. Organizations execute strategies and
plan to attain the targeted goals, and then it considers itself to be
performed. Its Half solved only
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Q 2.
What problems do you usually encounter in teamwork at your organization? What
is your approach to overcome them? (10
Marks)
Ans 2.
INTRODUCTION
Many different companies use teamwork to improve the company's
efficiency, staff unity, and business culture. Companies that use a
project-based approach to create new concepts or goods often form groups to
share accountability and maximize the project's figure and diversity. Before
agreeing on a development path for a project, team members bounce suggestions
off of one another. However, every organization's team members face some issues
and problems while working in a team. The topics and questions arising in a
company can be different, but in the end, every teamwork faces issues among the
group members.
3. Essex
Enterprises is a renowned logistics company which has spread its operations in
7 countries across the globe. They are recognized as the best learning
organization due to their policies and processes and systems. One of the
reasons for their success is that they have successfully applied the
Reinforcement Theory of Learning since their inception.
a. Why
is Reinforcement Theory also called as Behavior Modification Theory? (5 Marks)
Ans 3a.
INTRODUCTION
The Reinforcement theory aims of the reinforcement, punishment, and
extinction theories of motive are to achieve the desired degree of incentive
among employees.To promote the desired action, a reinforcement strategy is used
that can be both positive and negative—punishment functions as deterrence of
workers' negative habits. Extinction applies to the method of reducing the risk
of unwanted conduct.
b. How
can reinforcement be administered effectively? (5 Marks)
Ans 3b.
INTRODUCTION
As per the reward principle, as an educator, one will control and
improve the employee behavior by reinforcement, punishment, or extinction.
Rewards promote the actions one wishes to see in your company, and discipline
is given to discourage unwanted activities.
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