Business Ethics Governance & Risk
June
2021 Examination
1. We are all
concerned with the serious health impacts of the escalating pollution problem
in a country like India where regulation oversight is comparatively lax and penalties
& punishments too few and far? Identify and select any one pollution reducing/mitigating
initiative practiced and embedded in its business by a listed company that
impresses you. Explain this initiative along with the short term & long term
positive impact of the same on the environment & people. (refer to
Sustainability Report and/or Business Responsibility Report of the company) (10
Marks)
Answer 1.
Introduction
India's Central Pollution Control Board (CPCB) is an
administrative body that reports to the Ministry of Environment, Forests, and
Climate Change. The Water (Prevention and Control of Pollution) Act of 1974
made it in 1974. The Air (Prevention and Control of Pollution) Act of 1981
further gives the CPCB forces and duties. Under the conditions of the
Environment (Protection) Act, 1986, it goes about as a field development and
furthermore offers specialized types of assistance to the Ministry of Its
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2. If business ethics
is understood under the concept of universal values then most of the conflict
among ethical values, the laws of state and the codes of the corporate world
could be eliminated. Any individual, professional, corporation or small &
medium business can make one or more of these universal values the focal point
of their business; be it trust, integrity, fairness, compassion etc and the
rest of the values will follow. Identify which two universal values influence
you OR your organization/business and discuss how this influence & focus
has led to ethical decision making and a better reputation for you OR your
organization (Write about any ONE - yourself or your organization). (10 Marks)
Answer 2.
Introduction
Utilitarianism, universalism, rights/legitimate, equity,
profound quality, basic great, and moral relativism approaches will be talked
about. Ask yourself which beliefs portray and support your own ethics,
feelings, mentalities, and exercises when you read them. It's a smart thought
to ask, and if the appropriate response isn't self-evident, possibly depict the
qualities you utilize the most today, just as those you need to utilize some of
later on, and why. Purposefully applying at least one of these thoughts
3a. Gender bias is
one of the ills of our society and thus impacts our workplace too. Most
progressive businesses are moving towards gender neutral policies for talent acquisition
& talent management. Explain how are businesses doing it? (5 Marks)
3b. How has the study
of Business Ethics as a subject helped you make ethical decisions & choices
to navigate your professional life better. (5 Marks)
Answer 3a.
Introduction
Talented ladies are as yet disregarded in truly male-ruled
or ruled occupations. Designing and innovation, for instance, are generally
thought to be male-overwhelmed ventures. Ladies make up not exactly 33% of all
specialists utilized in R&D occupations around the planet. This inclination
is likewise present in fields like showcasing and publicizing, which include a
great deal of movement, and legitimate, which has verifiably
Answer 3b.
Introduction
Morals are a bunch of good standards that recognizes good and bad and fills in as a rule for any choice you make. "Morals is about how we handle the weight of making the best decision when it costs more than we need to pay," as per the Josephson Institute of Ethics.
Employee
Development & Talent Management
June
2021 Examination
1.
People centric companies
such as Intuit, Aditya Birla, SAP ensure that their people policies help them
retain and engage talent. What are some of the strategies followed by
organizations? Illustrate your points with examples. (10 Marks)
Answer 1.
Introduction:
Employees are an essential part of any organization. It is the
employees who keep the organization going forward towards growth and
development. They are also considered as the human assets of the organization.
Companies have started spending a significant amount on the organization's
recruitment process to ensure the hiring of the best talent. It focuses on
following different strategies that provide the retention of such employees in
the organization. It focuses Its Half solved only
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2.
Aspire ltd has been
recently acquired. Shobha, the new HR head wants to revamp the Performance
management system of the company. She would like her managers to clearly follow
the steps involved in the Performance management system. Enumerate the steps that
managers should follow. Suggest any 2-modern methods of performance appraisal
that can be adopted at Aspire. (10 Marks)
Answer 2.
Introduction:
Employees are the greatest asset for any
organization. They are the ones who lead the path for the organization's growth
and development. The managers should thus motivate the employees to work with
dedication and commitment. The managers must evaluate the performance of the
employees in the organization. For this, a performance management system has
been developed to track the consistency and growth in the organization's
performance.
3. Akshat, the Head HR, at
Aristocrat Inc is looking at hiring for the executive role. He believes that
using internal sources of talent acquisition is better than external sources.
He also wants to up skill the employees who may be considered for managerial
positions soon
a. Why does Akshat consider external
sources to be more effective? Which external sources will he make use of for
hiring? (5 Marks)
Answer 3a.
Introduction:
Talent
acquisition is one of the most critical processes in any organization. It
includes searching and hiring the right person for the job based upon their
skills and knowledge. Though there are different ways to employ any
organization's talent, the major ones include either the internal sources or
the external sources. External sources at times may be considered better than
internal
Qb. Suggest three on-the-job methods
that can be used for up skilling the potential managers.
Answer 3b.
Introduction:
Training is part and parcel of every
organization. Employees at different levels in the organizations may have to
undergo multiple other training pieces for their growth and development and
achievement of organizational objectives. There are various on-the-job and off
the job training methods available for the employees of the organization. Three
of the on the job training methods are as
June
2021 Examination
1. The
following complaint is brought to your attention in the organization:
"Customers are not satisfied because of the lack of prompt response from
the organization regarding delivery and after-sales service ". Can the
implementation of an ERP solution address this complaint? Describe the areas of
business you would identify for implementation in such a situation. How can new
technologies help the organization create satisfied customers? (10 Marks)
Ans 1.
Introduction
Even with a robust
ERP solution for implementing helpful and extensive ERP that helps companies,
irrespective of diverse industries, with their daily business-oriented
activities, businesses experience occasional struggles with the systems,
culminating in complaints. No matter how helpful or perfect a product is, the
occasional efforts do happen. Hence it is not possible to make every member of
an entity happy, especially those who purchase Its
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2. “A
well-executed ERP system is a springboard for launching a company into
e-business “. Discuss this with an example. (10 Marks)
Ans 2.
Introduction
ERP is software, which is a combined form
of different processes and facets of a business, but various departments and
aspects are seamlessly integrated into a single platform. The integrated
platform allows other applications of business management to work together.
Different back-office functions (e.g., inventory software, Information
Technology (IT) services,
3. Whole Foods, a company that manufactures, markets, and
distributes food products, has a partially computerized system where the
salesperson prepares a sales order and a data entry operator records it in a
system. This has resulted in errors and delays in executing the order. The
company is planning to develop a new system to enable salespeople to enter
sales data more accurately and promptly. According to the marketing director
who is proposing the system, salespeople would use the system to record
information about customer orders instead of data entry operators having to
transcribe order information from sales order entry forms. Whole Foods is
identifying a solution that would reduce the production time and provide
support to sales and marketing.
a. How can an ERP address their concern? How will integration help
in reducing the production time? (5 Marks)
Ans 3a.
Introduction
On many occasions, employees on different issues like information,
verdicts, approvals, and materials can always restrain their abilities to act.
In most cases, it leads to the loss of administrative bottlenecks, synchronism,
and a slow pace of production. Nonetheless, the problems can be solved by
implementing an ERP system, which can streamline and consolidate the process of
production. The entire system increases the coordination
b. Identify the players and discuss the interrelationship between
various functions by presenting the order fulfillment process.
Ans 3b.
Introduction
Using ERP software for improving order fulfillment in your
warehouse is achieving a challenging job. On the surface, a wholesale
distribution may seem simple. It is just like, getting an order, packing it,
and shipping it. By its seamless
implementation, every department can be unified, but it should be ensured that
all facets can work together.
Entrepreneurship
and Venture Capital Management
June
2021 Examination
1. M/s ABC is selling a mobile from last 9 Months. The sales have
dropped for their existing model. Company has been facing competition from
newly launched products by competitor. The competitors have innovated their
products recently. As a consultant explain why Innovation is important to M/s
ABC. What are two types of Innovation the organization should apply and provide
examples for both the types of innovation for M/s ABC? (10 Marks)
Ans 1.
INTRODUCTION:
For building a new entrepreneurial enterprise, both innovation and
entrepreneurship is required so that a commercial venture can be established
successfully. Many businesses are still looking for new ways to combine these
two ideas to drive business.
Innovation
is the starter of novel merchandises, services, processes, sources of supply,
or organizational structures into a market or sector. The goal of innovation is
to help a company develop and renew itself by Its Half solved only
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2. Elaborate a business model canvas for any start-up ideas that
you have or any of new business that you can think of. (10 Marks)
Ans 2.
INTRODUCTION:
Earlier, the business organizations were very much dependent on
various tools for building the models of their business, for implementing
strategies and even for the innovations. Due to the complexity and
time-consuming research process, the idea was dropped or say started to
decline. Today's startups, especially those in the technology field, cannot
afford such amenities. For staying ahead of the competition, they need to
develop quickly, and reinvent as many times as possible, they need a fully
3. One of your friends Ram has set up a new e-commerce company
recently. E-commerce set-up typically would need employees with high customer
responsiveness. Company is envisaged to have average age group of 32 to 35 over
a period of next 5 years’ growth / hiring.
a. What are different traits that you recommend your friend to
consider while hiring the leadership team. List at least three characteristics
that you would recommend Ram to consider, while hiring any staff member. (5
Marks)
Ans 3a.
INTRODUCTION:
A leadership team is a group of managers, educators, and other
members of staff who effectively influence the critical decisions for
governance and/or guide and organize development programs for the organization.
They are the company's financial and organizational executives. They define
priorities, plan a policy, and ensure that the strategy is carried out
successfully.
b. Under what circumstances do you recommend firing of employees
and what steps do you recommend to manage sensitivities around firing of any
employee
Ans 3b.
INTRODUCTION:
Getting fired refers to whether an employer terminates a worker's
job against his or her wishes. There are a number of reasons why companies
dismiss their workers. Most people, on the other hand, do not need a legitimate
excuse to terminate their jobs.
International Finance
June 2021 Examination
Q1. Explain different accounts maintained under balance of payments
with its components. Also, explain why a stronger rupee could enlarge the
India’s balance of trade deficit and why a weaker rupee could affect the India
balance of trade deficit.
Answer 1.
Introduction:
The balance of payments (BOP) is the method countries use to
monitor all international monetary transactions at a specific period. Usually,
the BOP is calculated every quarter and every calendar year.
All trades conducted by
both the private and public sectors are accounted for in the BOP to determine
how much money is going in and out of a country. If a country has received
money, this is known as a credit, Its Half solved only
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Q2. A US based IT firm
required GBP 100000 in 180 days. The company feels that exchange rates are
expected to fluctuate in the next 6 months. Their near accurate estimate based
on a good quality research were as below: Current Rate of GBP = USD 1.50 180 days
forward rate for GBP = USD 1.48 Call premium USD 0.02 (strike price of USD 1.50
for 180 days) Interest Rates in London for deposits – 4.5% and for loans – 5.1%
Interest Rates in New York for deposits – 4.5% and for loans – 5.1% A fair
estimate of exchange rate after 180 days is expected to be USD 1.44 with a
probability of 20%, USD 1.46 with a probability of 60% and USD 1.53 with a
probability of 20%. Advise the company on a good hedging strategy. Make
suitable assumptions if required and state the same.
Answer 2.
Introduction:
Meaning of hedging:
A hedge is an investment that protects your finances from a
risky situation. Hedging is done to minimize or offset the chance that your
assets will lose value. It also limits your loss to a known amount if the
investment does lose weight. It's similar to home insurance. You pay a fixed
amount each month. If a fire wipes out all the value of your home, your loss is
the only the known amount of the deductible.
Q3. Conduct the below
exercise
Step-1: Click the link
Step-2: Answer the below
questions
a. What do you
understand by Real GDP? What is the Real GDP Growth Rate of India and China in
2019? What is the estimated real GDP growth rate of India and China in 2020?
What is the projected real GDP growth rate of India and China in 2021 and 2022?
(5 Marks)
Answer 3a.
Introduction:
What is Real GDP?
Real gross domestic product (real GDP) is an
inflation-adjusted measure that reflects the value of all goods and services produced
by an economy in a given year (expressed in base-year prices) and is often
referred to as constant-price GDP inflation-corrected GDP, or constant dollar
GDP.
Real GDP compares GDP from year to year and different years more
meaningful because it shows comparisons for both the quantity
Q 3b. What are the
estimated 2022 GDP Loss (in percentage) in comparison to pre-covid levels
(January 2020 forecast) in China and Other Emerging Economies in Asia other
than China?
Answer 3b.
Introduction:
In 2022 post-Covid, the recovery rate of the economy is
phenomenal, but this is not only because of the betterment of the means of
production or more jobs but also because Covid has hit the world economy very
hard. Due to which the growth rate of many countries declined due to the
pandemic.
Concept and
application:
IT Security and Risk Management
June 2021 Examination
1.
The Oracle and KPMG Cloud Threat
Report 2019 reveals that cloud vulnerability is and will continue to be one of
the biggest cyber security challenges faced by organizations. This is because
enterprises are leveraging cloud applications and storing sensitive data
related to their employees and business operations on the cloud. The adoption
of the cloud is creating new challenges for firms and exacerbating the old
ones. Discuss the specific cyber threats faced by enterprises with respect to
cloud applications and data storage. (10 Marks)
Answer 1.
Introduction:
The use of cloud computing is on the rise
these days. Enterprises have been using these technological advancements to
use, store and sharing information, applications and data. The use of such
applications has been increasing rapidly due to their ease of storage and
usage. This storage system provides various benefits to its users. Some of them
being backing up multiple files and folders, getting access to them on various
devices, recovering the files and protecting them. The Its Half solved only
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2.
The objectives of an IT security
policy is the preservation of confidentiality, integrity, and availability of
systems and information used by an organization’s members. Explain the various
aspects of designing a comprehensive security policy with respect to the CIA
triad. (10 Marks)
Answer 2.
Introduction:
The main objective
behind the development of any security policy is preserving three main factors
of confidentiality, integrity and availability of systems and information. This
is also known as the CIA triad. This is the model used for guiding the management
of policies relating to the organization's information technology. Each of the
acronyms has its meaning and significance in the security policy development
process. The organization members use these to frame various policies
Q3. Friends Credit Union (FCU) is a federally
chartered and insured credit union offering financial services for over 60
years. As a non-profit financial cooperative. it is owned and operated by its
members. With over 6400 million in assets and over 51,000 members. FCU’s mission
is to operate in a financially sound and competitive manner to ensure long-term
financial stability while safeguarding member assets. The landscape of
organizations across the globe and the way business is conducted has changed
dramatically over the last decade. New technologies have added tremendous
efficiencies and methods for communicating, and corporations have benefitted
from these innovations. However, there have been disturbing increases globally
in the number of attacks through criminal activities — be it cyber or onsite
infiltration. FCU recognized that adhering to regulatory compliance does not
always equate to security. In an effort to provide world-class service. as well
as to ensure confidential client information remains secure, FCU contracted independent
remote and onsite social engineering assessments. Understanding that the modem
criminal preys on the human element as a weakness. Common undercover ploys were
developed and executed so determine the organization’s susceptibility to
potential exploitation. The results identified vulnerabilities within the
organization and revealed the need for corporate wide security awareness,
crucial to mitigating future risks. Onsite and remote social engineering
engagements examined the effectiveness of the existing education and awareness
programs, challenging the security posture of the institution’s workforce. The
security risk assessment methodology Involved four phases, each phase conducted
by a certified security analyst.
(1) Reconnaissance
(2) Analysis
(3) Penetration
(4) Reporting
The engagement objective was to infiltrate the
corporation and access confidential information through phishing attacks and
onsite intrusions. Based on the success rate of achieving the objectives, FCU
received a performance report for both of the social engineering risk
assessments.
a.
Explain the need for social
engineering attack preparedness of any organization and the possible impact of
being ill prepared for such an attack.
Answer 3a.
Introduction:
Social engineering
refers to the multiple malicious activities accomplished through human
interactions by psychologically tricking the users and misusing sensitive
information. It is dangerous in the sense that it is done concerning human
error than software or technological vulnerabilities. So it is always advised
to organizations to be prepared for any social engineering attack.
b.
Explain the 4 phases involved in
the security risk assessment of FCU in the above case.
Answer 3b.
Introduction
The development of a
comprehensive and adequate security policy is essential for any organization,
irrespective of its size and nature. So is the case with the security risk
assessment. It is done to avoid any external or internal risk to the
organization regarding cyber breach and security. The four phases involved in
the security risk assessment of FCU are explained below.
Lean Six Sigma
June 2021 Examination
1.
Adopting Lean Six Sigma
(LSS) methodologies can help employees manage their time better, resulting in a
more productive and efficient end-product. Using an industry example, explain
how LSS deployment has helped the company in the recent pandemic time to bring
a positive impact to its operations and employees performance.
Answer 1.
Introduction:
Lean is a systematic approach to reduce or eliminate
activities that don't add value to the process. It emphasizes removing wasteful
steps in a circle and taking the only value-added steps. The Lean method
ensures high quality and customer satisfaction.
It helps in
· reducing
process cycle time,
·
improving product or service delivery time,
· reducing
or eliminating the chance of defect generation,
· reducing
the inventory levels and
· optimizing resources for Its Half solved only
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Q2.By proactively
monitoring manufacturing processes, pharmaceutical companies can control
variation to ensure quality product. Statistical control charting is used to
support continued process verification, ensuring that processes are executed in
a correct and consistent manner. Discuss how process control charts can be used
for improving the quality levels in the pharmaceutical companies.
Answer 2.
Introduction:
The control chart is a graph used to study how a process changes
over time. Data are plotted in time order. A control chart always has a central
line for the average, an upper line for the upper control limit, and a lower
line for the lower control limit.
For a pharmaceutical company, the degree of operations involved in
something that requires a very high level of accuracy. Here, control charts
play a very significant role in the procedures as they ensure that
Q3. Rajant Corporation, the Kinetic
Mesh® wireless network provider, has received Lean Six Sigma certification for
eight of its Morehead-based employees following an 11- month process. Process
phases, which support Rajant’s culture of continuous improvement in engineering
and manufacturing, included a February 2020 operational assessment, five days
of Green Belt classroom training, and three days of Kaizen training. The goal
of receiving Lean Six Sigma certification is to eliminate waste and optimize
efficiency in all of Rajant’s Morehead, Kentucky business facets while
maximizing the value to customers of its products with the lowest possible
investment. Source: Morehead, KY — January 13, 2021, Rajant receives Six Sigma
quality process management certification. https://www.realwire.com/releases/Rajant -receives-
Six-Sigma-quality-process-management-certification
a. Explain how Rajant Corporation
should go ahead with the implementation of Lean Six Sigma (LSS) to support its
culture of continuous improvement in engineering and manufacturing.
Answer 3a.
Introduction:
Lean Six Sigma is a method that relies on a collaborative team
effort to improve performance by systematically removing waste and reducing
variation. It combines lean manufacturing/lean
enterprise and Six
Sigma to
eliminate the eight kinds of waste: Defects, Over-Production, Waiting,
Non-Utilized Talent, Transportation, Inventory, Motion, and Extra-Processing.
Six Sigma is a method that provides organizations tools to improve
the capability of their business processes. This increase in
b. Explain how Rajant Corporation
can further integrate the LSS with other continuous improvement methodologies.
Answer 3b.
Introduction:
Lean Six Sigma is a method that relies on a collaborative team
effort to improve performance by systematically removing waste and reducing
variation. It combines lean manufacturing/lean
enterprise and Six
Sigma to
eliminate the eight kinds of waste: Defects, Over-Production, Waiting,
Non-Utilized Talent, Transportation,
Managing
Business Process Outsourcing
June
2021 Examination
1.
India has successfully
fought off competition from new and emerging outsourcing regions such as the
Philippines, South Africa, East Europe and Latin America to retain its position
as the world’s BPO hub, shows data released by Nasscom recently. Explain how
the drivers of BPO have helped India emerge and maintain its leadership
glabally as a BPO hub. (10 Marks)
Answer 1.
Introduction:
Business process outsourcing is outsourcing some of the non-core
activities of the business to third parties. In recent years, this practice
amongst multinational companies has become widespread. They try to focus on the
core area growth and development by restricting the excess time spent on
non-core activities. Multiple services can be outsourced to third parties.
These can be payroll accounting, social media marketing, customer handling, and
other activities. The activities vary from organization to Its Half
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2.
As the trend toward
business process outsourcing (BPO) grows, companies are faced with a new
learning curve. They need to understand the elements of establishing a
successful BPO relationship, beginning with the proper contract vehicle, which
can play a critical role in fostering the chances for success. Customers and
outsourcers entering into a BPO arrangement face the same challenges involved
in other outsourcing engagements, such as outsourcing of information technology
functions — but there are also several challenges unique to BPO deals. Discuss
the challenges and important aspects in BPO contract negotiation and
monitoring.
Answer 2.
Introduction:
Since the opening up of the world's economies,
the BPO industry has seen significant growth and development. There are
multiple factors such as low-cost labor availability, lower production costs,
and focus on core areas. Similar others are primary reasons for outsourcing
activities or business by one multinational company to another. Various BPO key
drivers have helped India to emerge as one of the favorite destinations for
outsourcing activities. While entering into any Business Process Outsourcing
contract,
3.
Transportation is a
fiercely competitive industry, serving a demanding public — taking advantage of
any opportunity to increase profitability by lowering operating costs is
critical. The good news is that business process outsourcing (BPO) provides many
opportunities to streamline operations and lower operating costs
simultaneously. A renowned transportation provider that transports more than
2.2 billion passengers every year wanted to focus primarily on their core
business, connecting people and communities. The complex and labor-intensive
back-office operations, on the other hand, were consuming additional funds and
bandwidth. The costs involved in receiving, sorting, and feeding ticket
information into back-office systems were high. Additionally, the exception
handling department, which mainly dealt with damaged/torn tickets, had to log
in to five different solutions to resolve issues. The challenges associated
with the in-house back-office department are outlined below:
a. High cost of labor and rising
costs in future years
b. Turnover of entry-level personnel
c. Time consumed in the hiring
process
d. Time and resources spent on the
daily management of the teams
e. Regular dealings with vacation,
sick days, etc.
a. Identify the specific processes
which would be ideal for outsourcing in the above case. Give your reasons with
examples. (5 Marks)
Answer 3a.
Introduction
Outsourcing is an essential factor for cost
optimization, risk mitigation, decreasing production costs, and multiple other
factors. Multinational corporations worldwide are outsourcing their activities
to avail the numerous advantages that the BPO industry has to offer. It helps
to provide low cost expertise in the areas or departments where the companies
themselves cannot perform or generally incur colossal
b. What are the attributes which the
company should prioritize while evaluating and selecting the right strategic
partner for their outsourcing objectives?
Answer 3b.
Introduction:
Outsourcing
is one of the major decisions that the various multinational corporations may
undertake. It is undertaken after thorough planning and decision making and
involves a lot of time of the top management. Since outsourcing involves,
providing some third party with the task of undertaking certain processes of
the organization, it is must to select the right partner.
Marketing
Research
June
2021 Examination
1.
As a researcher, you
need to identify as to how many Supermarket stores in Bengaluru sell HUL’s
“Nature Protect” Range. Which non-probabilistic sampling method would you use
to complete your research? Also state the reasons behind choosing that method.
Also explain as to how you will proceed ahead with choosing the areas /
localities in Bengaluru to conduct your research along with timelines. (10
Marks)
Answer 1.
Introduction:
While undergoing any research study or project, researchers
generally select a group of people termed as the sample. These are the ones who
help in conducting the research. There are different methods of selecting the
sample based upon various factors. The main categorization of sampling methods
is probability sampling and non-probability sampling. It generally depends upon
the size of the sample to be selected. It may either for a population or
sample. Probability sampling generally Its Half solved only
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2. You are the Head of a Market
Research Organization. Your FMCG client ITC has recently introduced “NimWash,”
a new type of fruits and vegetable wash owing to Covid- 19 pandemic. The FMCG
Company wants to understand how customers are reacting to their recently
launched product across India. Draft a Questionnaire containing not more than
20 questions that would succinctly address the query posed by the FMCG client.
(10 Marks)
Answer 2.
Introduction:
The recent
pandemic has brought most things to a halt. It has made people develop new
habits acting as a precautionary measure to fight against the virus. Multiple
items were adopted commonly adopted by people to stop the spread of the virus.
One of such was washing the fruits and vegetables very thoroughly. Many
companies introduced their washing product that was effective in cleaning them.
Apart from launching the product in the market, it must have insights into
3. You have been recently appointed
as a “New Product Development” Head for Micromax India. You have been asked to
develop a brand-new innovative product namely 5G enabled affordable Smartphone
as part of their product portfolio.
a. Explain the process in detail to
arrive at the creation of your new product (5 Marks)
Answer 3a.
Introduction:
Whenever a new product is launched in the
market, it has to follow a series of steps. This ensures that the product is
introduced in the market as and when desired. To compete in any market, firms
continuously strive to bring out some innovation or launch new products to
attract customers.
b. Is there a need to conduct Test
Marketing? If Yes or No, please state your reasons to support your answer. (5
Marks)
Answer 3b.
Introduction:
To check the viability of the launch of the
new product in the market, a campaign is launched in the target market. This is
known as test marketing. It is similar to a trial before launching the final
product in the market. This ensures that the launched product is ready to be
sold in the market.
New
Product Development and Managing Innovation
June
2021 Examination
1.
Explain how content
platforms such as Netflix, Amazon Prime, etc. have developed core abilities in
managing innovation. (10 Marks)
Answer 1.
Introduction:
Innovation is a way to create new business.
Employees, customers, and suppliers are principal actors in the process of
innovation. Innovation is a process that requires change. Change in the way of
thinking and acting. In this book, innovation is viewed as a management
process.
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2.
Successful companies use
‘new products strategy’ before idea generation to identify strategic business
requirements that should be satisfied by new products. In lieu of this
statement, explain any 2 models used for strategic planning. (10 Marks)
Answer 2.
Introduction:
Organizations are always looking for ways to improve. It's how
they stay relevant and, more importantly, profitable. But you don't get better
just by desiring it. It takes strategy and then a model for implementing that
strategy.
There are quite a few strategic planning models, and they can be
very different from one another.
3. As the Chief Technology Officer
of your organization which is into e-learning, you have to conduct training for
senior members of your team to make sure that when they formulate the
technology strategy, they take a holistic approach. Based on your research you
decided to create a module based on Porter’s book ‘Competitive Advantage.’ How
will you answer the following questions asked by the participants?
a. How should we identify
technologies that are significant for altering the existing structure of the
industry? (5 Marks)
Answer 3a.
Introduction:
In business, a competitive
advantage is the attribute that allows an organization to
Outperform its competitors.
A competitive advantage may include access to natural resources, such as high-grade ores or a low-cost power
source, highly skilled labour, geographic location, high entry barriers,
and new technology access.
Competitive advantage is the leverage a business has over its
competitors. This can be gained by
b. What actions does Porter
recommend to strengthen the overall technological position of a company by
aligning it to the overall corporate strategy?
Answer 3b.
Introduction:
Porter's Five Forces is a simple but powerful
tool for understanding your business environment's competitiveness and
identifying your strategy's potential profitability.
For example, you could take fair advantage of
a strong position or improve a weak one and avoid taking wrong steps in the
future.
Operations and Supply Chain Strategies
June 2021 Examination
1. Mr. Gupta is supply chain manager at Mega Mart one
of the leading retail organization. In the initial days of COVID 19 situation
there was sudden rise in demand of FMCG products. It was different kind of the
disruption for the retail industry. In that scenario every business required
some competitive edge to sustain in market. Discuss different supply chain
drivers with Mr. Gupta that ultimately helps Mega Mart to enables entire supply
chain. (10 Marks)
Answer 1.
INTRODUCTION:
Supply chain management (SCM): Managing the flow of commodities
and services with all procedures that allow the transformation of raw materials
into final goods. It leads to maximization of consumer value and an increase of
competitive advantage in the market. Supply chain management tells an
organization to develop the supply chain efficiently and economically. These
chains cover everything. It includes production, product development, and
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2. Mr. Bansal was working with reputed tuition classes
and having rich experience in teaching. One-day innovative idea came to his
mind to start online classes. This idea will give Mr. Bansal more students and
better geographic reach. Suddenly he left the job and started his online
classes business. He struggles a lot in initial days of business but later he
manages his business in break even. Explain existing situation of online
learning classes with respected to industry life cycle.
Answer 2.
INTRODUCTION:
Online classes: Teaching people through the
internet is known as an online class. The students can see their course
syllabus and their progress through an e-learning management system in the
online class. They can also communicate with other students and their teachers
easily through the internet from any place. These classes save time and travel
costs for the students and the teachers. For completion of coursework, online
courses provide greater flexibility to everyone
3. XYZ Ltd Tourism Company running business from last
10 years and have many good customer bases. Company also operated offices in
multiple cities. But due to COVID 19 Company faced lots of challenges. Because
of such pandemic situation people were not traveling and not using any of
company’s service. At the same time company was not able to generate revenue
and not able provide salaries to employees.
a. You are appointed as business consultant in the
organization. Suggest some corporate level strategies that ultimately help them.
(5 Marks)
Answer 3a.
INTRODUCTION:
Strategy: Strategy is an integrated concept
that tells us about how a firm can achieve its objectives. It means deciding
what to do for the achievement of organizational goals.
Corporate level strategy: It is deciding about what business
a person should be in, ways in which a parent company can add value to its
subsidiary, and how they can compete with other companies. It enables the
workers to be clear of ways they have to take to fulfill organizational
b. Should company use retrenchment strategy or not?
Discuss
Answer 3b.
INTRODUCTION:
Retrenchment strategy: In this strategy, a firm reduces or
cuts down the products or services that are not profitable for the
organization. It helps in bringing financial stability. The retrenchment
strategy leads to the sale of assets and the firing of some employees. There
are different retrenchment strategies that a firm can use. These are turnaround
strategy, liquidation
Procurement
Management
June
2021 Examination
1.
Explain Procure to pay cycle with
example for an Automobile spare part industry that is using SAP ERP. Also
explain roles and responsibility of Procurement Manager within same example?
Answer 1.
Introduction
The
automobile industry is also highly reliant on production processes and supply
chains. Think of it: thousands of pieces and components made of a car,
motorcycle, truck or tractor, and no car manufacturer can produce everything
in-house, so it requires procurement to pay to keep up with details. Procure to
pay is when goods and services are requested, purchased, received, paid for,
and accounted for. It originally comes from the ordered procurement sequence
and financing decisions, which begins with obtaining Its Half
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2.
Procurement the buyer in textile
industry M/s Weave; your management has given you responsibility to procure a
critical capex. Using Total cost of ownership analyze your decision. What all
cost is involved in the same? Explain in detail considering all phases and
lifecycle of product and how it will affect your procurement decision. (10
Marks)
Answer 2.
Introduction
Total ownership
costs (TCO) is an analysis that determines the entire lifecycle of the purchase
of capital by one individual value.
Each ownership phase
includes this value: Acquisition, Operation, and softer management costs of
change. The Acquisition flows like documentation and training. A dedicated
capital-procurement strategy considers the specifics of the supply market, the
company’s capabilities, and the requirements for the successful delivery of
capital projects.
3. You are buyer in one of the key real estate
organization M/s Brick Developers Pvt ltd.
a. You have been given to manage Inventory
Management is one of the key activity which requires daily monitoring. Explain
how vendor managed inventory can help your organization? How does it vary
compared to stock less buying?
Answer 3a.
Introduction
A vendor-managed
inventory resolution links the entire supply chain, efficiently giving the
direct business discernibility into the retailer’s sales data at the other end
of the chain. With actual customer sales data, manufacturers can more
accurately predict how much product to manufacture. Some of the most
comprehensive companies, from Wal-Mart to Bosch, use vendor-managed inventory
to
b. Your CPO has asked you to help him to write
down requirement to keep in mind for new supplier registration process? What
are parameters you will check before on boarding the supplier?
Answer 3b.
Introduction
It can be
challenging to navigate new supplier relationships. There is a risk of
losing valuable business and compromising profit margins if you don’t have a
consistent system to onboard and establish those partnerships. On boarding
the suppliers before they begin working together allows both parties
to get off to a good start.
Concept and Application
The Requirement to
keep in mind for the new supplier registration process are new supplier
requests should include complete supplier contact information. VPF will contact
suppliers directly for missing forms or other information. If, after five
business days, the supplier does not respond to VPF’s request, it will be returned
the requisition to the requester for direct follow-up with the supplier.
Project Management
June 2021 Examination
1. Provide details for each stages of the “Generic
Project Life Cycle Model” for a hypothetical project of conducting Annual Day
in your university. Include specific actions which are required in this project
and give your comment about which will be the most critical stage for this
project. (10 Marks)
Answer 1
Introduction
A generic project life cycle model is a project with a
sequence of stages; the management determines the number of sequences of the
cycle and various factors like the organization's needs in the project, the
nature of the project. The project lifestyle model is described as per the
aspects and needs of the project. The project phase has been started with the
start, end and control points according to the time. Project life cycle modals
are of five different types: incremental, iterative, linear, extreme and
adaptive. Its Half solved only
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2. Government
is undertaking a major renovation in railway infrastructure. There are four possible
options (Project-01 to Project-04). Based on your instructions, following data about
the feasibility of the projects were collected. Data is in two parts. The
ratings (on a scale of 1 to 10, where 1 indicate POOR and 10 indicate GOOD) on
eight aspects and financial information. Conduct the feasibility analysis –
based on rating and using (Net Present Value) NPV method (use Discounting Rate
as 10% per year). Give your recommendation for the type of project to be
selected for this purpose.
Feasibility |
Project-1 |
Project-2 |
Project-3 |
Project-4 |
Operational |
3 |
5 |
7 |
7 |
Market |
7 |
6 |
7 |
5 |
Technical |
7 |
2 |
5 |
3 |
Economic |
8 |
2 |
5 |
3 |
Financial |
6 |
10 |
5 |
4 |
Legal
and Regulatory |
2 |
5 |
9 |
5 |
Environmental |
2 |
7 |
10 |
7 |
Social |
5 |
2 |
6 |
4 |
|
I |
C1 |
C2 |
C3 |
C4 |
C5 |
C6 |
|
Project-01 |
Cashflow |
-45 |
15 |
15 |
15 |
15 |
15 |
15 |
Project-02 |
Cashflow |
-50 |
20 |
20 |
20 |
20 |
20 |
|
Project-03 |
Cashflow |
-60 |
25 |
25 |
25 |
25 |
|
|
Project-04 |
Cashflow |
-55 |
18 |
18 |
18 |
18 |
18 |
18 |
(10 Marks)
Answer 2.
Introduction
Obstruct
of roads and sky, growing energy costs and interest to lessen radiations, have
made a need to move transportation from road and air to rail. Subsequently,
rail use is growing, adding strain to the rail establishment and time
prerequisites to help. The introduction and cutoff of rail establishment are
depended upon to be defended or even improved. Rail course execution and cutoff
can be overhauled by expanding establishment, introducing better advancement,
and improving the profitability
.
3. A project
has 11 activities: Activity-A to Activity-K.
a. Prepare a
network diagram and list different chains of activities. Use the following
information.
Activity No: |
A |
B |
C |
D |
E |
F |
G |
H |
I |
J |
K |
Predecessor |
|
|
A |
B |
B |
D |
D |
C |
F,G |
E |
H,I,J |
Introduction
So
far the means engaged with building up the underlying network gave two
essential bits of data a gauge of the undertaking length and the critical path.
The underlying network built is analyzed to change over it into a legitimate,
pragmatic network which fulfills the task prerequisites and gives the premise
to successful execution and control.
Activity A B C D E F G H I J K Duration 2 3 3 7 8 3 5 10 4 6 3
b. Compute the project duration and identify critical path. Use the following additional
information.
Ans 3b.
Introduction
The
computations were so organized so that they could be completed on the IBM Naval
Ordinance Research Computer (NORC) at Dahlgren, Virginia. The strategies are
basically network-arranged methods utilizing a similar guideline. Sprightly and
CPM are essentially time-
Research Methodology
Q1. Last Week When Suryadev Menon went to the Byculla
market for purchasing Fruits, he has observed that most of the vendors are
using WhatsApp. He has observed that these traditional vendors have started
using WhatsApp for their business-related communications. One question came to
Suryadev’s mind that “How WhatsApp can be useful to these WhatsApp-users who
are running their fruit shops in Byculla, Mumbai?”. He wanted to survey this.
During the literature review process, Suryadev found TAM (Technology Acceptance
Model) as a suitable framework. Help him to design a questionnaire accordingly.
Also, cite the material (if any) being used for gaining insights for the
formulation of questions. (10 Marks)
Answer 1
Introduction
In
this study, the main topic of discussion is the TAM framework or the Technology
Acceptance Model. The technology acceptance model is such a theory of
information system that helps in modelling the users to choose and use
innovative technologies. The main system of the TAM is the finishing point,
where the people, generally the users, use the technology finally.
This model helps the
users at that time when any new innovative technology has been made, and the
users do not know Its Half solved only
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Instruction:
Imagine yourself working on the above research, and refer the mentioned paper
as a major part of your literature study. Cite most of the past researches mentioned
in this paper and prepare a literature write-up not exceeding 1000 words. Make
sure your literature write-up is aligned with the research question mentioned above.
For more information about any research that has been referred by Modak and Mupepi,
you may download it using NMIMS digital Library.
Download this
paper: Dancing with WhatsApp: Small businesses pirouetting with social media
Link:
www.sba.oakland.edu/Faculty/Fliedner/mwdsi/Proceedings Archive/2017
MWDSI
Proceedings Final - April 30.pdf#page=51
Note: the
mentioned paper is available on page 51.
(10 Marks)
Answer 2.
Introduction
WhatsApp
is a texting Application for the future versatile stage, which empowers text
informing between clients. It is Like PC informing Programs (talk) that
regularly exist in the web, with the distinction that this one works in cell
phones. It is supposed to be multiplatform on the grounds that it is accessible
in various portable working Frameworks that presently exist like IOS, Android,
Windows Phone, and Nokia. Its story starts in 2009, when two the youthful
business people, previous representatives of
Q3. A
particular government department of Maharashtra wanted to survey “challenges
faced by Companies during the Covid-19 pandemic”. A team of three belongs to
that government Department, has downloaded data of all listed companies from
OGD platform. Now, they strongly believe that their target group of the current
study is;
‘Active
companies’. As a part of writing a basic introduction, they wanted to summarize
the data they have received from OGD platform by keeping only ‘Active Companies’.
a. Simply
Identify the measurement type of each column that exists in the data file and mention
it along with the variable name. (5 Marks)
b. Summarize
the data (prepare frequency table) only for the “PRINCIPAL_BUSINESS_ACTIVITY_AS_PER_CIN
“variable and write basic interpretation along with an appropriate graph.
Data link:
Company Master Data of Maharashtra upto 28th February 2019 | Open Government
Data (OGD) Platform India (5 Marks)
Answer 3a.
Introduction
To
evaluate all the challenges that were faced by the companies, a survey was
conducted. This helped in gaining better information for conducting the
research. Through this, the challenges faced were utilized. There were various
measurement type and variable name. All the data have presented in the table
format below.
Answer .3b
Introduction
The
principal benefit of quantitative technique is that it tends to be applied to
any person in the general public and it fits well with any examination designs.
5 questions have been chosen dependent on which the review was directed on the
50 respondents. While utilizing this, the initial step is to assess the
occasions and afterward decide them with the assistance factual
Service Operations Management
June 2021 Examination
1.
Discuss the Role of
Service Engineers in ‘Engineering’ Service Operations. Explain the three
techniques used to evaluate service operations with reference to a Banking/
Financial Service setup (10 Marks)
Answer 1.
Introduction:
The service engineer job description is to serve the various
machinery used in large industries. They are also known as field service
engineers or even maintenance engineers. They analyze and service equipment
machinery that is worn out.
They were servicing consists
of fully dismantling the machine and looking for damage in all the parts. They
also check the functioning of the device and whether it is giving the desired
output. They replenish Its Half
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2.
Discuss the concept of
Front Office & Back Office in Service Operations. Explain which services
are categorized in these two types w.r.t. a Healthcare (Hospital) setup
Answer 2.
Introduction:
The back office is comprised of the areas that don't directly
generate revenue for the business but provide vital support and administration.
The front office depends on the help of the back office to function
effectively.
The office section, which takes on the responsibility of
interacting with the company's clients, be it existing or new is known as a
Front office. This section also handles the tasks of sales and
Q3a. Discuss the
elements that are planned in a Service Framework. (5 Marks)
Answer 3a.
Introduction:
The framework has three fundamental areas: technical,
management, and innovative strategies.
Concept and
application:
Technical
Tools
This area contains three elements:
●
Safety program
●
Risk management and preoperational planning
●
Resource management
Safety Program: This first element of the safety excellence
framework involves creating an effective safety program with all the necessary
aspects required to achieve safe work. The program should have sound
engineering practices, state-of-the-art education, training, oversight, audits,
Q 3b. To ensure that all
processes will run effectively and error free, how can educational institutes
adopt the concept of Service (Blueprinting) in their operations.
Answer 3b.
Introduction:
Providing
quality service to the customer has been recognized as an essential competitive
strategy for business growth in today's uncertain global market environment.
Since service quality and customer satisfaction are imperative factors for
competitiveness, business firms need a comprehensive approach to accomplish
them.
In
the digital era, service quality concepts have been changed to include
"value creation," "quality innovation," and "the
service-dominant logic" that should be reflected in the business
Services
Marketing
June
2021 Examination
1. You are hired as a consultant by
a newly set up supermarket in Noida called Spark. Can you guide them about the
4 I’s of Service Marketing and what strategies can them use to overcome the
same? (10 Marks)
Answer 1.
Introduction:
Service marketing is
promoting dependent on relationship and worth. It may be used to market a
service or a product. With the unmistakable expanding quality of
administrations in the worldwide economy, service marketing has become a
subject that should be concentrated independently. Marketing services is not
the same as showcasing merchandise because of the unique characteristics of
services, Its Half
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2. Super JET a private chartered
flight company wants to use your help in designing their flower of Service. Can
you guide them on the same? (10 Marks) –
Answer 2.
Introduction:
Service and service quality is turning into
the most critical topics inside the establishments and associations that
current administrations to their clients, paying little heed to their direction
and field of interest. As a rule, services show up as centre administrations
which are the essential advantage that a client gets from buying a specific
item/service and supplementary services, which are the non-routine services
that follow the way toward procuring the item/service. Core services are the
focal segment that
3. XYZ Ltd. is a company which deals
with rendering Intellectual Property Rights services to various corporate
houses in Mumbai
a. They are losing out to
competitors as they are not able to understand customer expectations. Can you
guide them on the factors influencing customer expectations and the components
of customer expectations? (5 Marks)
Answer 3a.
Introduction:
Client expectation incorporates all that a
client anticipates from an item, administration or association. Client
expectations are made in the clients' personalities, dependent on their
encounters and what they have realized, joined with their previous experience and
information. Clients have expected basics like
b. Also, can you guide them that how
can they improve the customers service encounter with the help of the
servuction system? (5 Marks)
Answer 3b.
Introduction:
The servuction model is essentially used to
represent factors that impact administration experience, including noticeable
and invisible factors to the consumer. When a servuction model is done on some
random business, it is critical to know its four variables. The four variables
are service scape, contact personnel/service
Total Quality Management
June 2021 Examination
Q1. As per news reports, Samsung’s clients were asking the company
to develop a 200MP sensor last year. However, technical difficulties with
production yield resulted in the failure of Korean company to deliver the
sensor on time. Samsung is trying hard to overcome those hurdles and is all set
to introduce a 200MP camera for Smartphone this year. As a consultant how are
you going to help Samsung to understand the client’s needs, and further
translate them into product features and quality plan for the new products
while keeping the other global competitors’ performance in view? (10 Marks)
Ans 1.
Introduction:
Many
inventions make technological outbreaks in the digital world. Such innovations
or additional features grab people's easy attention, and they are willing to
buy them. Adding a new feature to an existing product in the market is a
crucial decision to make by the owner of the product. It requires successfully
analyzing consumer behavior before introducing the product into the need to
make it successful. Its Half solved only
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Q2. Stephen Hawking and other well-renowned scientists attempt to
understand our universe, in part, by trying to understand its beginning, a
theory commonly known as “the big bang.” Starting at, or striving for, the
where, why, and how of something has even become a part of the nomenclature,
now often referred to with a “zero” — Ground Zero (when, where) and Patient
Zero (who). It’s no different with Statistical Process Control, or SPC, minus
the zero, perhaps. Explain the methods of SPC using suitable example(s).
Discuss the main objectives of SPC.
Ans 2.
Introduction:
The statistical process control is defined as a
statistical technique to control the production method. It is the method of
measuring and controlling quality by monitoring the manufacturing process. The
product data is collected and evaluated to control the process. The process
helps in controlling process behavior, discover issues, and find the solution.
The concept of statical process control was developed in 1920 by
Q3. In order to foster a culture of Innovation and focus on
Quality, the Hindustan Zinc’s Pantnagar metal plant has 17 active quality
circle (QC) teams at present. The employees also take great pride in
voluntarily driving the circles and achieving new heights to deliver business
targets, strengthen reliabilities of asset and contributing towards sustainable
growth, team building, reduction in waste and create a stress free work
environment. Source: India CSR network (2021, 5th Jan). Hindustan Zinc’s
Pantnagar Metal Plant wins big at the National Convention on Quality Concepts
Awards 2020 https://indiacsr.in/hindustan-zincs-pantnagar-metal-plant-wins-big-at-the-national-conventionon- quality-concepts-awards-2020/
a. Explain the concept of quality circle. Discuss the composition
of quality circle.
Ans 3a.
Introduction:
Quality of circle is a management technique that
helps employees to solve the problems related to the job. The groups of
employees are formed who will work together for a particular operation who will
meet regularly to discuss the quality of the product and device improvements.
Q 3b. Discuss the main characteristics of Quality Circles. What are
the main objectives of quality circles? Explain how Quality circles lead to stress
free work environment.
Ans 3b.
Introduction:
Quality Circles are a small group of employees
doing similar work. They meet voluntarily and regularly to identify, analyze
and resolve work-related problems.
World
Class Operations
June
2021 Examination
1.
Quality Function Deployment is an
important tool for the implementation of world class standards in operations.
Briefly explain how QFD can be beneficial for a firm in service sector in
achieving world class standards in operations? (10 Marks)
Answers 1.
Introduction
A business is made up of various
elements to make its audience satisfied to stand among the top choices in the
market. These days, the business’s primary goal should be to implement the
organization’s product and service’s best quality management process. It leads
to the updated version of attracting potential audiences over time. Moreover,
it also analyzes the company’s need to bring up new techniques to Its Half solved only
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2021.
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assignment. For more information you can get via mail or Whats
app also
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2.
What are the three R’s in Business
Process Re-engineering? Explain with suitable business example. (10 Marks) –
Answer 2.
Introduction:
Following up on the
same process in every other project is considered obsolete in the current
environment. It leads to outdated results from the given target value to be
presented in the market. In such cases, redesigning the whole project gives us
a chance to work to better the organization. It determines the value of an
organization to increase with the ongoing upgrades in the processes. Every
organization in every domain considers a change in their processes while
working on the techniques to
3.a. You have been hired as a consultant to
advice on the tools of World Class Operations. In this reference explain the
concept of KANBAN as applied to manufacturing companies. –
Answer 3a.
Introduction:
The present
organizations can be called servant leader organization. It leads to serving
the audience with fundamental problem-solving skills, focusing on immense
efforts to provide world-class services. Moreover, it is necessary to update
with the changes that a modern consumer wants from your business.
3.b. As a consultant for World Class
Operations explain the process of application of Design of Experiments in
hospitality sector.
Answer 3b.
Introduction:
An organization
always follows up with the systematic process to design their products and
services for their audience. It is crucial to look up to the style of the
process designed to promote the best quality to their customers. It will be an
entirely new set of the process followed since the initial stage of planning.
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